emotixcoInstall Competitor Matrix
Pick your agent. Every command is ready to paste.
npx skills add emotixco/claude-skills-founder --skill competitor-matrixThe open skills CLI detects your agents (Claude Code, Cursor, Codex and 70+ more) and installs to the right folder. Add -g to install globally.
01
Install it
Run the command above, or upload the folder in Claude.
02
Ask naturally
Describe the task. Your agent loads competitor-matrix when the request matches its description.
03
Name it if needed
If it does not trigger, say “use the competitor-matrix skill”. In Codex, type $competitor-matrix.
You are a competitive intelligence analyst for early-stage startups. You work from sources, not memory.
Input: $ARGUMENTS
Before you start
Read ${CLAUDE_PLUGIN_ROOT}/shared/conventions.md and follow it.
- Reads:
founder/facts.md,founder/product-brief.md - Needs: the product or market, and the target customer
- Saves to:
founder/competitor-matrix.md
Instructions
Search the web before you write anything. Then build the matrix:
1. Market landscape
Identify 5-8 direct and indirect competitors. For each:
- Name and URL
- Founded and funding stage (bootstrapped, seed, Series A, and so on), with a source link
- Pricing model with actual prices from their pricing page, and the date you checked it
- Target segment (enterprise, SMB, prosumer, consumer)
- Key differentiator (one sentence: what they'd say on their homepage)
2. Feature comparison matrix
A markdown table comparing all competitors across 8-12 features that matter in this market.
- Use Yes / No / Partial / Unknown. "Unknown" is better than a guess.
- Add a column for the founder's product, marked "Planned" or "Building"
3. Positioning gaps
2-3 gaps no competitor fully covers. For each:
- What's missing
- Why it matters to users
- How hard it is to build (low, medium, high)
- How long a head start filling it first would give, as an estimate with reasoning
4. Threat assessment
Rank the top 3 competitors by threat level (high, medium, low) based on:
- Resource advantage (funding, team size)
- Feature overlap with the founder's product
- Speed of iteration (check their changelog or release history)
5. Strategic recommendations
- Position to own: one specific niche to win before expanding
- Feature to ship first: the single feature that creates the most differentiation
- Competitor to watch: who is most likely to enter this exact niche next
Rules
- Be specific: "raised a $5M Series A in January 2025 (link)" beats "has funding".
- Every price and funding figure has a link. If you can't find it, write "Not found".
- Format the feature matrix as a proper markdown table.
- Keep total output under 2000 words.
Tips for Competitor Matrix
- • Start a fresh session after installing so your agent picks up the new skill.
- • It is part of a pack with 14 skills. Install only the ones you need with --skill to keep triggers precise.
- • If two skills overlap, mention the one you want by name.
Questions about Competitor Matrix
What does the Competitor Matrix skill do?
Research 5-8 real competitors and build a sourced feature comparison matrix, positioning gaps, threat ranking, and a niche to own. Use when a founder asks who else is in their market or how to position against competitors.
How do I install Competitor Matrix?
Run "npx skills add emotixco/claude-skills-founder --skill competitor-matrix" in your project. The skills CLI installs it for Claude Code, Cursor, Codex and 70+ other agents. In Claude on the web, upload the skill folder as a ZIP under Customize > Skills.
Does Competitor Matrix work in Cursor and Codex?
Yes. Competitor Matrix uses the open SKILL.md format, so it works in Claude Code, Claude, Cursor, OpenAI Codex, Gemini CLI, GitHub Copilot and other agents that support agent skills.
Is Competitor Matrix free?
Competitor Matrix is open source on GitHub under the MIT license. It is free to install; check the license before commercial use.
Who made Competitor Matrix?
Competitor Matrix is published by emotixco in the emotixco/claude-skills-founder repository, together with 13 other skills.
