Install Growth
Pick your agent. Every command is ready to paste.
npx skills add rshankras/claude-code-apple-skills --skill growthThe open skills CLI detects your agents (Claude Code, Cursor, Codex and 70+ more) and installs to the right folder. Add -g to install globally.
01
Install it
Run the command above, or upload the folder in Claude.
02
Ask naturally
Describe the task. Your agent loads growth when the request matches its description.
03
Name it if needed
If it does not trigger, say “use the growth skill”. In Codex, type $growth.
Growth Skills
Growth skills for indie Apple developers — from analytics interpretation to press outreach to community building. Covers the non-code aspects of building a sustainable app business.
When This Skill Activates
Use this skill when the user:
- Asks about growing their app or user acquisition
- Wants to understand app metrics or analytics
- Asks about press/media outreach or getting reviews
- Wants to build a community around their app
- Asks about indie business operations (LLC, taxes, hiring)
- Mentions growth strategy, marketing, or user engagement
- Wants data-driven guidance on what to improve next
Available Skills
store-growth-audit/
Stage-by-stage audit of an app's App Store growth machinery against a 54-item P0–P9 playbook — every item scored from an ASC read, a codebase check, or an explicit question, then routed to the skill that fixes it. Read-only; works for live apps (audit) and pre-launch apps (growth plan).
store-signals/
Close the post-launch loop — turn a live app's App Store signals (reviews, analytics, sales, crashes, listing conversion) into a metric-tagged backlog, and verify whether last cycle's changes moved the metric they promised to move.
analytics-interpretation/
Interpret app metrics and make data-driven decisions. Covers DAU/MAU, retention curves, LTV/ARPU, App Store Connect analytics, funnel analysis (AARRR), cohort analysis, and decision trees for what to fix based on which metric is underperforming.
press-media/
Get press coverage and media attention for your app. Covers press kit preparation, finding relevant journalists/bloggers/YouTubers, pitch timing and embargo strategy, indie developer story angles, and email templates for outreach.
community-building/
Build and engage a user community around your app. Covers platform selection (Twitter/X, Mastodon, Reddit, Discord), building in public strategy, content calendars for solo developers, and converting community members into advocates.
indie-business/
Business fundamentals for indie app developers. Covers business entity setup (LLC, S-Corp), Apple Small Business Program, tax basics for app revenue, revenue tracking, when to hire, and financial planning for indie sustainability.
How to Use
- Identify what growth stage the user is at:
- Pre-launch: store-growth-audit (seed the growth plan), press-media (prepare press kit), community-building (build anticipation)
- Just launched: analytics-interpretation (baseline metrics), press-media (launch outreach)
- Growing: store-signals (monthly loop), analytics-interpretation (optimize funnel), community-building (scale engagement)
- Established: store-growth-audit (quarterly re-audit), indie-business (formalize operations), analytics-interpretation (advanced cohorts)
- Read the relevant sub-skill's SKILL.md for detailed workflow
- Ask clarifying questions about the user's app, audience, and current metrics
- Provide actionable guidance tailored to their specific situation
Tips for Growth
- • Start a fresh session after installing so your agent picks up the new skill.
- • It is part of a pack with 30 skills. Install only the ones you need with --skill to keep triggers precise.
- • If two skills overlap, mention the one you want by name.
Questions about Growth
What does the Growth skill do?
Growth skills for indie Apple developers — user acquisition, analytics interpretation, press/media outreach, community building, and indie business operations. Also covers the stage-by-stage store-growth audit and the post-launch store-signals loop. Use when user asks about growing their app, auditing growth levers, understanding metrics, getting press coverage, or running an indie dev business.
How do I install Growth?
Run "npx skills add rshankras/claude-code-apple-skills --skill growth" in your project. The skills CLI installs it for Claude Code, Cursor, Codex and 70+ other agents. In Claude on the web, upload the skill folder as a ZIP under Customize > Skills.
Does Growth work in Cursor and Codex?
Yes. Growth uses the open SKILL.md format, so it works in Claude Code, Claude, Cursor, OpenAI Codex, Gemini CLI, GitHub Copilot and other agents that support agent skills.
Is Growth free?
Growth is open source on GitHub under the MIT license. It is free to install; check the license before commercial use.
Who made Growth?
Growth is published by rshankras in the rshankras/claude-code-apple-skills repository, together with 29 other skills.

