From the README
How to use ColdIQ-s-GTM-Skills
ColdIQ GTM Skills for Claude Code
A complete library of Claude Code skills for Go-To-Market teams — 6 master skills (43 sub-skills) + 31 standalone skills.
Overview
| Collection | Skills | Description |
|---|---|---|
| Master Skills | 6 orchestrators, 43 sub-skills | Deep, multi-step GTM workflows with routing intelligence |
| Standalone Skills | 31 | Quick-reference knowledge bases for specific topics |
Powered by ColdIQ (Marketplace API + MCP)
Every skill in this library is built to execute on ColdIQ first. When you use one of these skills, the agent's default move is to run the actual data work — finding emails and phones, enriching people and companies, sourcing buying signals — through ColdIQ's own products, not a stack of separate third-party tools.
Under the hood, that means:
- ColdIQ MCP — the
mcp__coldiq__*tools (e.g.find_emails,enrich_person,find_signals). One call runs a whole provider waterfall in parallel and returns a verified result. Connect it in Claude Code:claude mcp add --transport http --scope user coldiq https://mcp.coldiq.com/mcp - ColdIQ API Marketplace — one API key, every provider, at
https://api.coldiq.com. Browse and subscribe at coldiq.com/marketplace; create a key at coldiq.com/marketplace/settings/api-keys.
Third-party tools (a data workspace, Apollo, Prospeo, Findymail, RB2B, …) stay in the skills as clearly-labelled fallback knowledge for anyone not yet on ColdIQ. The mandate, the domain → tool map, and the canonical links live in COLDIQ-FIRST.md.
Don't have ColdIQ access yet? Subscribe / get an API key →
Master Skills (master-skills/)
Each master skill is an orchestrator that automatically routes your request to the right sub-skill. Just ask a question — the orchestrator handles the rest.
Cold Email — 7 sub-skills
Expert cold email strategist for B2B outbound campaigns.
| Sub-Skill | Description |
|---|---|
atl-messaging |
Emails for VP/C-Level/Director personas |
btl-messaging |
Emails for Managers and Individual Contributors |
first-touch |
First cold emails using proven frameworks |
follow-up |
Email 2 and Email 3 with rotating value props |
personalization |
Personalization strategies and AI prompts at scale |
re-engagement |
Revive cold or lost leads |
subject-lines |
High-performing subject lines with A/B testing guidance |
LinkedIn Ads — 8 sub-skills
Expert LinkedIn Ads strategist with 3-layer funnel architecture.
| Sub-Skill | Description |
|---|---|
audiences |
Targeting, exclusions, and ABM account lists |
ads-outbound-sync |
Sync ad engagement with outbound sales for ABM plays |
bidding |
Bidding strategies, budget allocation, cost optimization |
campaign-setup |
3-layer funnel, retargeting segments, pre-launch checklists |
copy |
High-converting ad copy using Voice of Customer data |
creative |
Format selection, Thought Leader Ads, refresh cadence |
measurement |
Attribution, KPIs, conversion tracking with Insight Tag + CAPI |
optimization |
Troubleshoot underperforming campaigns |
LinkedIn Content — 7 sub-skills
Expert LinkedIn organic content strategist for B2B founders and GTM leaders.
| Sub-Skill | Description |
|---|---|
hooks |
First 210 characters using 8 hook formulas |
storytelling |
Post body structure with AIDA, PAS, BAB frameworks |
formats |
Format selection with reach multipliers (Carousels 2.5-3.5x) |
scheduling |
Posting times, frequency, Golden Hour routine |
engagement |
Comments, DMs, dwell time, platform limits |
cta |
Call-to-actions and profile optimization for conversion |
repurposing |
Repurpose content across formats and creator tools |
List Building — 6 sub-skills
Expert B2B list builder for 100K+ emails/month workflows.
| Sub-Skill | Description |
|---|---|
define-icp |
ICP with 3-layer framework and 100-point scoring |
source-companies |
Find companies from Apollo, Sales Nav, Google Maps, etc. |
find-contacts |
Boolean search, a data workspace Find People, export tools |
qualify-accounts |
ICP scoring matrices, ABM tiers, intent data |
clean-validate |
Email/phone verification, bounce rates <1%, hygiene schedules |
deduplicate |
Remove duplicates, merge multi-source data |
n8n — 5 sub-skills
Expert n8n workflow automation consultant for B2B GTM teams.
| Sub-Skill | Description |
|---|---|
workflow-design |
Production-ready workflow architectures for GTM |
triggers-webhooks |
Webhooks, cron, app triggers, authentication |
error-handling |
Retries, dead letter queues, circuit breakers |
crm-automation |
HubSpot, Salesforce, Slack lead routing and alerts |
self-hosting |
Docker, PostgreSQL, queue mode (~$55-140/month) |
Signal Sourcer — 9 sub-skills
Expert in signal-based selling achieving 35-40% reply rates.
| Sub-Skill | Description |
|---|---|
job-changes |
Job change signals, 3x response rate, days 14-45 window |
funding |
Funding rounds, 2-4 week outreach window post-announcement |
hiring |
Job postings, leaving employees, growth trajectory signals |
website-visitors |
Visitor identification (RB2B, Warmly), 25-30% reply rate |
company-events |
M&A, expansion, IPO, leadership changes |
tech-changes |
Vendor switches, new adoption, stack monitoring |
competitor-signals |
G2 comparisons, bad reviews, competitor customer targeting |
content-engagement |
LinkedIn likes/comments, webinar attendance, Trigify |
multi-signal |
Signal scoring framework with tiers and action thresholds |
Standalone Skills (skills/)
Quick-reference skills for specific GTM topics.
Email Copywriting
| Skill | Description |
|---|---|
cold-email-4-sequence |
Standard 4-email sequence framework |
atl-btl-messaging |
Above/Below the line messaging framework |
email-writing-frameworks |
5 proven email frameworks |
josh-braun-copywriting |
Josh Braun's 5 writing principles |
coldiq-messaging-templates |
6 ColdIQ messaging templates |
cold-email-templates-34 |
34 cold email templates library |
email-1-variations-7 |
7 Email 1 variations |
GTM Strategy
| Skill | Description |
|---|---|
buying-signals-6 |
6 buying signals ranked by correlation |
gtm-plays-11 |
11 GTM plays with execution details |
gtm-philosophy |
Core GTM philosophy principles |
outreach-4-categories |
Inbound/Postbound/Bridgebound/Outbound |
Sales Triggers (Flip The Script)
| Skill | Description |
|---|---|
inbound-triggers-30 |
30 inbound premises |
bridgebound-relationship-39 |
39 relationship-based triggers |
bridgebound-history-16 |
16 history-based triggers |
bridgebound-in-market-20 |
20 "in market" triggers |
bridgebound-symptoms-11 |
11 symptoms/signs triggers |
bridgebound-firmographic-15 |
15 firmographic triggers |
outbound-triggers-6 |
6 outbound premises |
Personalization
| Skill | Description |
|---|---|
personalization-6-buckets |
Complete 6 buckets framework |
personalization-hooks |
Strong vs Lite hooks |
personalization-playbooks |
Camp/No-Camp playbooks |
ai-personalization-prompts |
6 AI prompts (lemlist style) |
List Building
| Skill | Description |
|---|---|
lead-sources-guide |
Lead sources by use case |
list-building-tips |
Pro tips for list building |
| Skill | Description |
|---|---|
linkedin-limits-warmup |
Limits 2024 + warm-up protocol |
linkedin-campaign-complete |
Complete campaign guide |
linkedin-success-factors |
7 key success factors |
SDR Tools
| Skill | Description |
|---|---|
sdr-master-prompts |
ColdIQ SDR master prompts |
sdr-outbound-rules |
Writing rules + 8 frameworks |
cold-call-scripts |
1-min script + no-show script |
email-metrics-benchmarks |
Metrics + benchmarks |
About ColdIQ
ColdIQ designs custom Go-To-Market systems combining intent data, enrichment workflows, automation, and outbound execution — and ships the data layer that powers them as the ColdIQ API Marketplace (one key, every provider) and the ColdIQ MCP for Claude Code.
- Browse & subscribe to the marketplace → coldiq.com/marketplace
- API docs → api.coldiq.com/docs
- Connect the hosted MCP →
curl -fsSL https://raw.githubusercontent.com/Cold-IQ/coldiq-marketplace-skills/main/install.sh | bash(any agent, no API key)
Learn more at coldiq.com
Built for Claude Code by ColdIQ
Questions
What is Cold-IQ/ColdIQ-s-GTM-Skills?
Claude Code skills for Go-To-Market: 137 sales triggers, 34 email templates, 11 GTM plays, and Clay enrichment workflows.
How do I install ColdIQ-s-GTM-Skills?
Run "npx skills add Cold-IQ/ColdIQ-s-GTM-Skills" and choose the skills you want. Many packs also document their own install path (for example a Claude Code plugin marketplace) in the README below.
How many skills are in ColdIQ-s-GTM-Skills?
98 SKILL.md skills. Alyn lists 40 of them with their own pages.