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Best Claude skills for marketing

Marketing skills package the frameworks growth teams use every day: conversion rate optimization, positioning, launch plans, ad creative, email sequences and analytics. Corey Haines' marketingskills pack is one of the most installed skill packs on the web.

726 marketing skills · ranked live · November 2026

The top 10. Ranked by the Alyn Score.

  1. #1
    affaan-m

    Brand Discovery

    Run a structured, resumable multi-session brand identity interview across 8 modules (purpose, positioning, audience, personality, voice, narrative, founder tension) using laddering, 5 Whys…

    Pack301k1.7MScore 91
    Details
  2. Corey Haines

    Marketingskills

    #2
    Corey Haines

    Conversion Tracking

    When the user wants to set up, audit, or fix conversion tracking to Google Ads, Meta, GA4, LinkedIn, and TikTok, or asks why conversions are missing or doubled: GTM, pixels, CAPI, Enhanced…

    Pack60k6.3MScore 90
    Details
  3. Corey Haines

    Marketingskills

    #3
    Corey Haines

    Reverse Engineer Marketing

    When the user wants to know how another company grew and what to copy, or asks what a competitor did and when: a dated log of their moves against their traffic from public data, archives…

    Pack60k6.3MScore 90
    Details
  4. #4
    affaan-m

    Benchmark Methodology

    Score a scoped competitor set into comparable profile cards: nine weighted dimensions (positioning, voice, visual craft, offer packaging, evidence, enterprise-readiness, thought leadership…

    Pack301k1.7MScore 89
    Details
  5. Corey Haines

    Marketingskills

    #5
    Corey Haines

    Ab Testing

    When the user wants to plan, run, or read A/B tests, or asks a judgement call on one: is the result real, can we stop, which version won, is this worth testing at all: sample size…

    Pack60k6.3MScore 88
    Details
  6. #6
    nextlevelbuilder

    Brand

    Brand voice, visual identity, messaging frameworks, asset management, brand consistency. Activate for branded content, tone of voice, marketing assets, brand compliance, style guides.

    Pack148k932kScore 87
    Details
  7. Anthropic

    Skills

    #7
    Anthropic

    Brand Guidelines

    Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual…

    Pack192k3.8MScore 85
    Details
  8. wshobson

    Agents

    #8
    wshobson

    Brand Landingpage

    Brand-first landing page designer — runs a brand-identity interview (colors, typography, shape language), then generates and iterates on a polished landing page via Stitch with…

    Pack42k2.6MScore 85
    Details
  9. #9
    Addy Osmani

    Shipping And Launch

    Prepares production launches. Use when preparing to deploy to production, or when asking what needs to be in place before shipping. Use when you need a pre-launch checklist, when setting up…

    Pack115k1.8MScore 85
    Details
  10. GitHub

    Awesome Copilot

    #10
    GitHub

    Ad Campaign Analyzer

    Use this skill when the user shares ad campaign performance data and asks what to cut, scale, or test. Trigger for prompts like "analyze my ad campaigns", "where am I wasting ad spend"…

    Pack41k2.4MScore 83
    Details

What makes a great marketing skill.

  • Frameworks with named steps, not generic "write engaging copy" prompts.

  • Separate skills per job (CRO, ads, launch) so the right one triggers.

  • Measurement guidance so ideas become experiments.

All 726 marketing skills.

kostja94

Marketing Skills

65
kostja94

linkedin-posts

When the user wants to create LinkedIn post copy or optimize for LinkedIn. Also use when the user mentions "LinkedIn post," "LinkedIn article," "professional post," "post to LinkedIn,"…

Pack1.1k231kSocial media
65
appeeky

market-movers

When the user wants to track App Store chart rank changes, find top gainers and losers, detect breakout apps entering the top 100, or identify apps dropping out of charts. Also use when the…

Pack2.3k115kData analysis

kostja94

Marketing Skills

65
kostja94

parasite-seo

When the user wants to choose or execute third-party platform SEO (high-authority sites for rankings or backlinks). Also use when the user mentions "parasite SEO," "parasitic SEO,"…

Pack1.1k231kSEO & GEO

kostja94

Marketing Skills

65
kostja94

programmatic-seo

When the user wants to create SEO pages at scale using templates and data—including AI-assisted, grounded copy for per-URL differentiation (vs rigid mail-merge templates). Also use when the…

Pack1.1k231kSEO & GEO

kostja94

Marketing Skills

65
kostja94

visual-content

When the user wants to plan, create, or repurpose visual content (images, infographics, social post images) across channels. Also use when the user mentions "content images," "social media…

Pack1.1k231kWriting
64
rampstackco

after-action-report

Run a structured after-action review (postmortem, retrospective) on a launch, incident, or completed project to capture timeline, root cause analysis, contributing factors, and actionable…

Pack1.1k31kMarketing
64
appeeky

app-marketing-context

When the user wants to create or update their app marketing context document. Also use when the user mentions "app context", "marketing brief", "app positioning", or when starting any ASO…

Pack2.3k115kMarketing
64
rampstackco

art-direction

Direct visual and creative work for campaigns, photography, illustration, video, and branded experiences. Use this skill whenever the user wants to brief a photographer, direct…

Pack1.1k31kImages & art
64
rampstackco

backlog-triage

Turn an inbox of raw requests (bug reports, feature asks, support escalations, feedback, incident follow-ups) into a ranked, deduplicated backlog where every item at the top meets the…

Pack1.1k31kDesign
64
rampstackco

backup-and-disaster-recovery

Plan and run backups, set recovery objectives, and run disaster recovery drills. Use this skill when defining RPO/RTO targets, designing backup architecture, deciding what to back up and…

Pack1.1k31kDesign
64
rampstackco

beta-program-management

Running closed and open betas that produce real signal. Beta participant selection, structured feedback collection, beta-to-GA decision criteria, and the difference between soft-launch (no…

Pack1.1k31kMarketing
64
rampstackco

brand-archetype-system

Apply pre-composed aesthetic archetype defaults to jumpstart brand design work covering color, typography, layout, voice, and imagery direction. Use this skill whenever the user wants a…

Pack1.1k31kDesign
64
rampstackco

brand-discovery

Run upstream brand discovery covering audience research, competitive landscape, category dynamics, problem space, and positioning territory exploration. Use this skill at the very start of…

Pack1.1k31kDesign
64
rampstackco

brand-ideation

Generate, evaluate, and narrow brand concepts during early ideation including positioning territories, naming candidates, mood directions, and narrative angles. Use this skill whenever the…

Pack1.1k31kDesign
64
rampstackco

brand-identity

Design or evaluate a brand visual identity system covering logo, color, typography, imagery direction, iconography, and motion principles. Use this skill whenever the user wants to design a…

Pack1.1k31kDesign
64
rampstackco

brand-style-guide

Build or audit a comprehensive brand style guide that documents the full brand system including story, logo system, color, typography, imagery, voice, applications, and dos/don'ts. Use this…

Pack1.1k31kDesign
64
rampstackco

brand-voice

Develop or document a complete brand voice and tone system covering voice attributes, tone shifts by context, vocabulary preferences, grammar rules, and copy examples. Use this skill…

Pack1.1k31kDesign
64
rampstackco

calculator-design

Designing interactive calculators (ROI calculators, pricing estimators, savings projections, mortgage calculators, custom assessments) that deliver real decision-support value while serving…

Pack1.1k31kDesign

borghei

Claude Skills

64
borghei

churn-prevention

SaaS churn reduction covering cancel flow design, dynamic save offers, exit survey architecture, dunning sequences, payment recovery, win-back campaigns, and churn impact modeling.

Pack1.1k42kMarketing
64
rampstackco

comparison-tool-design

Designing side-by-side comparison tools (plan-compare, product-compare, alternative-compare) that help users decide rather than just listing features. Axis selection, default-comparison…

Pack1.1k31kDesign

borghei

Claude Skills

64
borghei

competitive-teardown

Systematic competitor analysis covering product teardowns, 12-dimension scoring rubric, feature comparison matrices, SWOT analysis, pricing model deconstruction, UX audits, and strategic…

Pack1.1k42kMarketing

borghei

Claude Skills

64
borghei

competitor-alternatives

Create competitor comparison and alternative pages for SEO and sales enablement. Use when building alternative pages, vs pages, or competitor-vs-competitor pages, planning comparison…

Pack1.1k42kMarketing
64
rampstackco

competitor-experience-audit

Audit the brand, UX, and site design of the leading sites in a vertical as a set of observable cross-site patterns, producing the experience bar a new build must meet or beat. Use this…

Pack1.1k31kDesign
64
rampstackco

content-distribution

Content distribution as a discipline. Owned channels (newsletter, blog, social), earned channels (PR, syndication, mentions), paid channels (boosted posts, syndication networks), and the…

Pack1.1k31kWriting
64
rampstackco

content-migration

Move content between platforms, domains, or URL structures while preserving SEO equity, user bookmarks, and integrations. Use this skill when planning a CMS migration, replatforming…

Pack1.1k31kWriting
64
rampstackco

content-refresh-system

Systematic content refresh discipline. Quarterly audits, refresh prioritization (which pieces, when, how deep), refresh-vs-merge-vs-delete decisions, the lifecycle that distinguishes…

Pack1.1k31kWriting
64
rampstackco

content-repurposing

Cross-format content adaptation. Turning one substantial piece into many derivative formats (blog series, email sequences, social posts, webinars, podcasts, video shorts) without losing the…

Pack1.1k31kWriting
64
rampstackco

content-strategy

Develop a content strategy covering editorial positioning, content pillars, formats, calendar, governance, and topical authority planning. Use this skill whenever the user wants to plan a…

Pack1.1k31kWriting

borghei

Claude Skills

64
borghei

contract-and-proposal-writer

Generate business documents — contracts, proposals, SOWs, NDAs, MSAs — with jurisdiction-aware clauses for US, EU, UK, and DACH. Use when starting client engagements, writing proposals…

Pack1.1k42kLegal

kostja94

Marketing Skills

64
kostja94

copywriting

When the user wants to write or optimize short-form marketing copy—headlines, CTAs, ad copy, landing page copy, email copy. Also use when the user mentions "copywriting," "headline," "CTA…

Pack1.1k231kWriting
64
rampstackco

cost-optimization

Audit and reduce infrastructure and tooling costs without sacrificing reliability or velocity. Use this skill when reviewing monthly cloud or SaaS spend, finding unused resources…

Pack1.1k31kDevOps
64
rampstackco

creative-brief-selector

Produce a creative brief grounded in live reference sites and deliberately distinct from existing demos, for any new brand build. Composes with brand-archetype-system and…

Pack1.1k31kDesign

borghei

Claude Skills

64
borghei

form-cro

Form optimization for lead capture, contact, demo request, application, and checkout forms. Covers field-cost analysis, multi-step form design, validation UX, mobile optimization, and A/B…

Pack1.1k42kMarketing

borghei

Claude Skills

64
borghei

free-tool-strategy

Free tool marketing strategy covering idea evaluation, tool design, lead capture architecture, SEO landing pages, launch playbook, and ROI measurement for calculators, generators, checkers…

Pack1.1k42kMarketing

borghei

Claude Skills

64
borghei

onboarding-cro

Post-signup user onboarding optimization covering activation metrics, time-to-value reduction, onboarding flow design, empty state optimization, multi-channel coordination, and stalled user…

Pack1.1k42kMarketing

borghei

Claude Skills

64
borghei

page-cro

Landing page and marketing page conversion rate optimization covering value proposition clarity, headline effectiveness, CTA hierarchy, visual flow, social proof placement, objection…

Pack1.1k42kMarketing

Marketing skills, explained.

Also searched as: marketing skills claude code, cro skill, copywriting skills, growth agent skills.

What are the best Claude skills for marketing?

Right now the top-ranked marketing skills on Alyn are Brand Discovery (affaan-m), Conversion Tracking (Corey Haines), Reverse Engineer Marketing (Corey Haines). Rankings combine GitHub stars, installs, freshness and depth, and update live.

What are the best marketing skills for Claude Code?

coreyhaines31/marketingskills leads by installs, followed by large packs covering SEO, social and affiliate marketing.

Can marketers without coding use these?

Yes. Skills work in Claude on the web as uploaded ZIP files, no terminal needed.

How do I install a marketing skill?

Run npx skills add owner/repo in your project, or copy the folder with SKILL.md into ~/.claude/skills. Every skill on this page has a ready-to-copy command.

Built a marketing skill? Get it ranked.

Submit a skill