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Best Claude skills for marketing

Marketing skills package the frameworks growth teams use every day: conversion rate optimization, positioning, launch plans, ad creative, email sequences and analytics. Corey Haines' marketingskills pack is one of the most installed skill packs on the web.

726 marketing skills · ranked live · November 2026

The top 10. Ranked by the Alyn Score.

  1. #1
    affaan-m

    Brand Discovery

    Run a structured, resumable multi-session brand identity interview across 8 modules (purpose, positioning, audience, personality, voice, narrative, founder tension) using laddering, 5 Whys…

    Pack301k1.7MScore 91
    Details
  2. Corey Haines

    Marketingskills

    #2
    Corey Haines

    Conversion Tracking

    When the user wants to set up, audit, or fix conversion tracking to Google Ads, Meta, GA4, LinkedIn, and TikTok, or asks why conversions are missing or doubled: GTM, pixels, CAPI, Enhanced…

    Pack60k6.3MScore 90
    Details
  3. Corey Haines

    Marketingskills

    #3
    Corey Haines

    Reverse Engineer Marketing

    When the user wants to know how another company grew and what to copy, or asks what a competitor did and when: a dated log of their moves against their traffic from public data, archives…

    Pack60k6.3MScore 90
    Details
  4. #4
    affaan-m

    Benchmark Methodology

    Score a scoped competitor set into comparable profile cards: nine weighted dimensions (positioning, voice, visual craft, offer packaging, evidence, enterprise-readiness, thought leadership…

    Pack301k1.7MScore 89
    Details
  5. Corey Haines

    Marketingskills

    #5
    Corey Haines

    Ab Testing

    When the user wants to plan, run, or read A/B tests, or asks a judgement call on one: is the result real, can we stop, which version won, is this worth testing at all: sample size…

    Pack60k6.3MScore 88
    Details
  6. #6
    nextlevelbuilder

    Brand

    Brand voice, visual identity, messaging frameworks, asset management, brand consistency. Activate for branded content, tone of voice, marketing assets, brand compliance, style guides.

    Pack148k932kScore 87
    Details
  7. Anthropic

    Skills

    #7
    Anthropic

    Brand Guidelines

    Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual…

    Pack192k3.8MScore 85
    Details
  8. wshobson

    Agents

    #8
    wshobson

    Brand Landingpage

    Brand-first landing page designer — runs a brand-identity interview (colors, typography, shape language), then generates and iterates on a polished landing page via Stitch with…

    Pack42k2.6MScore 85
    Details
  9. #9
    Addy Osmani

    Shipping And Launch

    Prepares production launches. Use when preparing to deploy to production, or when asking what needs to be in place before shipping. Use when you need a pre-launch checklist, when setting up…

    Pack115k1.8MScore 85
    Details
  10. GitHub

    Awesome Copilot

    #10
    GitHub

    Ad Campaign Analyzer

    Use this skill when the user shares ad campaign performance data and asks what to cut, scale, or test. Trigger for prompts like "analyze my ad campaigns", "where am I wasting ad spend"…

    Pack41k2.4MScore 83
    Details

What makes a great marketing skill.

  • Frameworks with named steps, not generic "write engaging copy" prompts.

  • Separate skills per job (CRO, ads, launch) so the right one triggers.

  • Measurement guidance so ideas become experiments.

All 726 marketing skills.

67
appeeky

app-store-featured

When the user wants to get featured on the App Store or understand the editorial process. Also use when the user mentions "get featured", "App Store editorial", "App of the Day", "Today…

Pack2.3k115kE-commerce
67
appeeky

apple-search-ads

When the user wants to set up, optimize, or scale Apple Search Ads (ASA) campaigns — including keyword bidding, match types, campaign structure, Creative Product Sets, CPP routing, and ROAS…

Pack2.3k115kMarketing
67
appeeky

aso-audit

When the user wants a full ASO health audit, review their App Store listing quality, or diagnose why their app isn't ranking. Also use when the user mentions "ASO audit", "ASO score", "why…

Pack2.3k115kMarketing
67
appeeky

aso-router

Single entry point that routes any ASO, App Store, Google Play, app marketing, paid UA, monetization, retention, reviews, ratings, market-intel, or app-analytics question to the correct…

Pack2.3k115kMarketing
67
appeeky

attribution-setup

When the user wants to set up, debug, or interpret app install attribution — including SKAdNetwork (SKAN), Apple's AdAttributionKit, Google Play Install Referrer, MMPs (AppsFlyer, Adjust…

Pack2.3k115kMarketing
67
appeeky

category-positioning

When the user wants to choose, change, or evaluate their App Store / Google Play category and subcategory — including primary vs secondary category trade-offs, chart-rank competitive…

Pack2.3k115kMarketing

aaron-he-zhu

Aaron Marketing Skills

67
aaron-he-zhu

channel-registry

Use when the user asks to register/query a social channel, record channel state, cadence, governance, voice adaptation, UGC permission, or advocacy facts; curates them through the…

Pack3.1k142kMarketing
67
appeeky

competitor-tracking

When the user wants to monitor competitor apps on an ongoing basis — tracking metadata changes, keyword shifts, screenshot updates, rating trends, or new features. Use when the user…

Pack2.3k115kMarketing
67
appeeky

creator-ugc-marketing

When the user wants to plan, brief, source, or measure organic creator / influencer / UGC marketing for their app — including TikTok creators, Instagram Reels, YouTube Shorts…

Pack2.3k115kMarketing
67
appeeky

custom-product-pages

When the user wants to design, deploy, or measure Apple Custom Product Pages (CPP) — the alternate App Store product pages with different screenshots, preview videos, and promo text shown…

Pack2.3k115kMarketing
67
appeeky

in-app-events

When the user wants to create, plan, or optimize App Store In-App Events — the event cards that appear on the Today tab, search results, and your product page. Use when the user mentions…

Pack2.3k115kMarketing

aaron-he-zhu

Aaron Marketing Skills

67
aaron-he-zhu

launch-registry

Use when the user asks to "log this launch", query a launch date/embargo, record a stage transition, or update submissions/outcomes; curates launch facts through the append-only launches…

Pack3.1k142kMarketing
67
appeeky

monetization-strategy

When the user wants to design or optimize their app's monetization — pricing, paywalls, subscriptions, or in-app purchases. Also use when the user mentions "pricing", "paywall"…

Pack2.3k115kMarketing
67
appeeky

onboarding-optimization

When the user wants to improve their app's onboarding experience, increase activation rate, reduce Day 1 drop-off, or optimize the first-run flow. Use when the user mentions "onboarding"…

Pack2.3k115kMarketing
67
appeeky

paywall-optimization

When the user wants to design, test, or optimize their app's paywall — layout, copy, pricing display, trial offers, plan structure, hard vs soft paywall, paywall placement, or paywall A/B…

Pack2.3k115kMarketing
66
appeeky

app-clips

When the user wants to implement, optimize, or use App Clips for app discovery and conversion. Use when the user mentions "App Clip", "app clip code", "mini app", "instant app", "App Clip…

Pack2.3k115kMarketing
66
appeeky

app-icon-optimization

When the user wants to design, test, or improve their app icon to increase tap-through rate and conversions in App Store search and browse. Use when the user mentions "app icon", "icon…

Pack2.3k115kImages & art
66
appeeky

app-launch

When the user wants to plan a launch strategy for a new app or major update. Also use when the user mentions "app launch", "launch plan", "launch checklist", "pre-launch", "launch day", or…

Pack2.3k115kMarketing
66
appeeky

asc-metrics

When the user wants to analyze their own app's actual performance data from App Store Connect — real downloads, revenue, IAP, subscriptions, trials, or country breakdowns synced via Appeeky…

Pack2.3k115kData analysis
66
appeeky

competitor-analysis

When the user wants to analyze competitors' App Store strategy, find keyword gaps, or understand competitive positioning. Also use when the user mentions "competitor analysis", "competitive…

Pack2.3k115kMarketing
66
appeeky

crash-analytics

When the user wants to monitor, triage, or reduce their app's crash rate — including setting up Crashlytics, prioritizing which crashes to fix first, interpreting crash data, and…

Pack2.3k115kData analysis

borghei

Claude Skills

66
borghei

deal-desk

Deal desk: reviews, approves, and structures non-standard sales deals. Use when standing up a deal desk, building approval-threshold matrices, designing deal-review packets, routing deals…

Pack1.1k42kSales
66
appeeky

keyword-research

When the user wants to discover, evaluate, or prioritize App Store keywords. Also use when the user mentions "keyword research", "find keywords", "search volume", "keyword difficulty"…

Pack2.3k115kSEO & GEO
66
appeeky

localization

When the user wants to localize their App Store listing for international markets. Also use when the user mentions "localization", "translate my app", "international markets", "expand to…

Pack2.3k115kMobile
66
appeeky

market-pulse

When the user wants a comprehensive App Store market overview, daily/weekly market briefing, or combined view of chart movements, trending keywords, featured apps, and new releases. Also…

Pack2.3k115kMarketing
66
appeeky

metadata-optimization

When the user wants to optimize App Store metadata — title, subtitle, keyword field, or description. Also use when the user mentions "optimize my title", "ASO metadata", "keyword field"…

Pack2.3k115kMarketing

borghei

Claude Skills

66
borghei

offer-design

Build an offer from the buyer's obstacles: component stack, value drivers, an affordable guarantee and honest urgency, scored before launch. Use when buyers say no, packaging bonuses…

Pack1.1k42kDesign

borghei

Claude Skills

66
borghei

partnerships-architect

Design strategic partnerships — technology, channel, co-marketing — and the programs that scale them. Use when evaluating a partner, picking a partnership type, designing a partner program…

Pack1.1k42kMarketing

borghei

Claude Skills

66
borghei

pricing-strategy

SaaS pricing design and optimization covering value metric selection, tier architecture, price point research, pricing page design, price increase execution, and competitive pricing…

Pack1.1k42kMarketing

borghei

Claude Skills

66
borghei

referral-program

Referral and affiliate program design covering referral loop architecture, incentive design, trigger moment optimization, viral coefficient modeling, affiliate program structure, and…

Pack1.1k42kMarketing

borghei

Claude Skills

66
borghei

revenue-operations

Analyzes pipeline coverage, tracks forecast accuracy with MAPE, and calculates GTM efficiency metrics for SaaS revenue optimization

Pack1.1k42kMarketing

borghei

Claude Skills

66
borghei

sales-engineer

Analyzes RFP responses for coverage gaps, builds competitive feature matrices, and plans proof-of-concept engagements for pre-sales engineering

Pack1.1k42kSales

kostja94

Marketing Skills

65
kostja94

community-forum

When the user wants to promote via forums, communities, or invite users to join a community. Also use when the user mentions "forum promotion," "Indie Hacker," "Hacker News," "community…

Pack1.1k231kMarketing

kostja94

Marketing Skills

65
kostja94

entity-seo

When the user wants to optimize for entity recognition, Knowledge Graph, or entity-based SEO. Also use when the user mentions "entity SEO," "entity optimization," "Knowledge Graph,"…

Pack1.1k231kSEO & GEO

kostja94

Marketing Skills

65
kostja94

github

When the user wants to use GitHub for SEO, parasite SEO, GEO, open source marketing, README optimization, or curated Awesome lists. Also use when the user mentions "GitHub," "GitHub SEO,"…

Pack1.1k231kMarketing

kostja94

Marketing Skills

65
kostja94

grokipedia-recommendations

When the user wants to add recommendations, links, or content to Grokipedia. Also use when the user mentions "Grokipedia," "GEO wiki," "AI encyclopedia," "suggest Grokipedia article,"…

Pack1.1k231kMarketing

Marketing skills, explained.

Also searched as: marketing skills claude code, cro skill, copywriting skills, growth agent skills.

What are the best Claude skills for marketing?

Right now the top-ranked marketing skills on Alyn are Brand Discovery (affaan-m), Conversion Tracking (Corey Haines), Reverse Engineer Marketing (Corey Haines). Rankings combine GitHub stars, installs, freshness and depth, and update live.

What are the best marketing skills for Claude Code?

coreyhaines31/marketingskills leads by installs, followed by large packs covering SEO, social and affiliate marketing.

Can marketers without coding use these?

Yes. Skills work in Claude on the web as uploaded ZIP files, no terminal needed.

How do I install a marketing skill?

Run npx skills add owner/repo in your project, or copy the folder with SKILL.md into ~/.claude/skills. Every skill on this page has a ready-to-copy command.

Built a marketing skill? Get it ranked.

Submit a skill