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Best Claude skills for marketing

Marketing skills package the frameworks growth teams use every day: conversion rate optimization, positioning, launch plans, ad creative, email sequences and analytics. Corey Haines' marketingskills pack is one of the most installed skill packs on the web.

726 marketing skills · ranked live · November 2026

The top 10. Ranked by the Alyn Score.

  1. #1
    affaan-m

    Brand Discovery

    Run a structured, resumable multi-session brand identity interview across 8 modules (purpose, positioning, audience, personality, voice, narrative, founder tension) using laddering, 5 Whys…

    Pack301k1.7MScore 91
    Details
  2. Corey Haines

    Marketingskills

    #2
    Corey Haines

    Conversion Tracking

    When the user wants to set up, audit, or fix conversion tracking to Google Ads, Meta, GA4, LinkedIn, and TikTok, or asks why conversions are missing or doubled: GTM, pixels, CAPI, Enhanced…

    Pack60k6.3MScore 90
    Details
  3. Corey Haines

    Marketingskills

    #3
    Corey Haines

    Reverse Engineer Marketing

    When the user wants to know how another company grew and what to copy, or asks what a competitor did and when: a dated log of their moves against their traffic from public data, archives…

    Pack60k6.3MScore 90
    Details
  4. #4
    affaan-m

    Benchmark Methodology

    Score a scoped competitor set into comparable profile cards: nine weighted dimensions (positioning, voice, visual craft, offer packaging, evidence, enterprise-readiness, thought leadership…

    Pack301k1.7MScore 89
    Details
  5. Corey Haines

    Marketingskills

    #5
    Corey Haines

    Ab Testing

    When the user wants to plan, run, or read A/B tests, or asks a judgement call on one: is the result real, can we stop, which version won, is this worth testing at all: sample size…

    Pack60k6.3MScore 88
    Details
  6. #6
    nextlevelbuilder

    Brand

    Brand voice, visual identity, messaging frameworks, asset management, brand consistency. Activate for branded content, tone of voice, marketing assets, brand compliance, style guides.

    Pack148k932kScore 87
    Details
  7. Anthropic

    Skills

    #7
    Anthropic

    Brand Guidelines

    Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual…

    Pack192k3.8MScore 85
    Details
  8. wshobson

    Agents

    #8
    wshobson

    Brand Landingpage

    Brand-first landing page designer — runs a brand-identity interview (colors, typography, shape language), then generates and iterates on a polished landing page via Stitch with…

    Pack42k2.6MScore 85
    Details
  9. #9
    Addy Osmani

    Shipping And Launch

    Prepares production launches. Use when preparing to deploy to production, or when asking what needs to be in place before shipping. Use when you need a pre-launch checklist, when setting up…

    Pack115k1.8MScore 85
    Details
  10. GitHub

    Awesome Copilot

    #10
    GitHub

    Ad Campaign Analyzer

    Use this skill when the user shares ad campaign performance data and asks what to cut, scale, or test. Trigger for prompts like "analyze my ad campaigns", "where am I wasting ad spend"…

    Pack41k2.4MScore 83
    Details

What makes a great marketing skill.

  • Frameworks with named steps, not generic "write engaging copy" prompts.

  • Separate skills per job (CRO, ads, launch) so the right one triggers.

  • Measurement guidance so ideas become experiments.

All 726 marketing skills.

73
phuryn

sprint-plan

Plan a sprint with capacity estimation, story selection, dependency mapping, and risk identification. Use when preparing for sprint planning, estimating team capacity, selecting stories, or…

Pack28k245kProduct management
73
phuryn

stakeholder-map

Build a stakeholder map using a power/interest grid, identify communication strategies per quadrant, and generate a communication plan. Use when managing stakeholders, preparing for a…

Pack28k245kProduct management
73
phuryn

summarize-interview

Summarize a customer interview transcript into a structured template with JTBD, satisfaction signals, and action items. Use when processing interview recordings or transcripts, synthesizing…

Pack28k245kProduct management
72
phuryn

intended-vs-implemented

Moved to phuryn/product-engineering, where it is maintained in the ai-shipping plugin; this copy says where it went and how to install it. Use when asked to find where the code does…

Pack28k245kProduct management
72
phuryn

shipping-artifacts

Moved to phuryn/product-engineering, where it is maintained in the ai-shipping plugin; this copy says where it went and how to install it. Use when asked to document an AI-built app so it…

Pack28k245kProduct management

wondelai

Skills

71
wondelai

create-website

Guided journey from a blank page to a live, high-converting website, built message-first, then design, then conversion. Orchestrates ten skills phase by phase - one-page-marketing…

Pack2.7k335kWeb development

wondelai

Skills

71
wondelai

cro-methodology

Audit websites and landing pages for conversion issues and design evidence-based A/B tests. Use when the user mentions "landing page isnt converting", "conversion rate", "A/B test", "why…

Pack2.7k335kMarketing

wondelai

Skills

71
wondelai

crossing-the-chasm

Navigate the technology adoption lifecycle from early adopters to mainstream market. Use when the user mentions "crossing the chasm", "beachhead segment", "whole product", "early adopters…

Pack2.7k335kMarketing

wondelai

Skills

71
wondelai

grow-business

Guided journey from a business with lucky months to a repeatable growth engine that produces a forecast. Orchestrates nine skills phase by phase - one-page-marketing, hun…

Pack2.7k335kMarketing

wondelai

Skills

71
wondelai

grow-website

Guided journey from a website with traffic it under-converts to a research-driven growth engine that captures more leads, persuades more buyers, sells a sharper offer, and earns referrals…

Pack2.7k335kWeb development

aaron-he-zhu

Aaron Marketing Skills

70
aaron-he-zhu

bid-strategy-planner

Use when the user asks to "pick a bid strategy", "set a tCPA/tROAS target", or "plan the learning-phase entry"; produces a bid-strategy choice (tCPA / tROAS / max-conversions / manual CPC)…

Pack3.1k142kProductivity

aaron-he-zhu

Aaron Marketing Skills

70
aaron-he-zhu

conversion-signal-qa

Use when the user asks to "QA my conversion tracking before launch", "check my UTMs / pixel / event firing", "set up a tracking pre-flight", or "set the dedup rule so Meta and Google stop…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

70
aaron-he-zhu

creator-registry

Use when the user asks "what did we pay this creator last time" or to "update the creator roster"; curates creator identity, rate, rights, exclusivity, compliance-event, and performance…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

70
aaron-he-zhu

email-creative-builder

Use when the user asks to "write the email", "draft subject lines", or "build email creative"; produces the pre-click unit — subject-line variants + preheader, body copy, one clear CTA, and…

Pack3.1k142kProductivity

aaron-he-zhu

Aaron Marketing Skills

70
aaron-he-zhu

email-quality-auditor

Use when the user asks to "audit an email program" or "is this campaign safe to send"; runs a typed 20-item SEND profile with authentication, consent, opt-out, and claim veto checks on own…

Pack3.1k142kProductivity

aaron-he-zhu

Aaron Marketing Skills

70
aaron-he-zhu

entity-registry

Use when the user asks to "optimize entity presence", reconcile an entity identity, or update canonical Knowledge Graph facts; audits and maintains machine-facing identity, sameAs, schema…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

70
aaron-he-zhu

inbox-placement-monitor

Use when the user asks to "track where my emails are actually landing after I send", "read my seed-list inbox vs spam vs promotions results", "trend my Gmail Postmaster / Microsoft SNDS…

Pack3.1k142kProductivity

aaron-he-zhu

Aaron Marketing Skills

70
aaron-he-zhu

memory-management

Use when the user asks to "remember project context", review saved findings, initialize runtime memory, archive stale work, reconcile notes, or erase a subject; manages authorized…

Pack3.1k142kProductivity

aaron-he-zhu

Aaron Marketing Skills

70
aaron-he-zhu

offer-claims-registry

Use when the user asks to "register this claim", "log our current offers", or "where is the proof for this figure"; curates claim wording, evidence, disclosures, terms, review dates, and…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

70
aaron-he-zhu

product-feed-optimizer

Use when the user asks to "optimize my Shopping feed", "fix product disapprovals", "improve product titles/attributes", or "build feed-driven PMax asset groups"; audits and rewrites the…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

attribution-reconciler

Use when platform-reported conversions disagree with GA4/ecommerce, when you suspect Meta and Google are double-counting the same sales, or for a standing (monthly) reconciliation workbook…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

audience-segment-builder

Use when the user asks to "build audience segments from my customer list", "make value-based / lookalike seed lists", "set up exclusion / suppression segments", or "map audiences to funnel…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

budget-pacing-monitor

Use when the user asks to "check pacing", "am I over/under-spending", "is this campaign on track to hit budget", or "why did spend spike/stall mid-flight"; returns a spend-vs-target-curve…

Pack3.1k142kFinance

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

campaign-architect

Use when the user asks to "plan my paid account structure", "pick Search vs PMax", "lay out ad groups / asset groups", or "audit paid-vs-organic cannibalization"; designs campaign-type…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

cold-outbound-sequencer

Use when the user asks to "build a B2B cold-outbound sequence", "design reply-triage branching", "plan a domain warmup / sending throttle", or "make my outbound CAN-SPAM / opt-in…

Pack3.1k142kSales

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

consent-registry

Use when the user asks to "log this subscriber's opt-in", record unsubscribes/complaints, or query lawful basis; curates pseudonymous consent facts through the append-only consent stream…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

conversion-value-mapper

Use when the user asks to "set up conversion values so tROAS optimizes profit not orders", "map margin onto my purchase value", "build value rules for lead / phone / signup conversions", or…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

dynamic-content-personalizer

Use when the user asks to "personalize the email", "add merge tags / dynamic content", "set up conditional blocks per segment", or "make first-name and product-recommendation fields fall…

Pack3.1k142kWriting

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

fatigue-frequency-manager

Use when the user asks to "is my ad fatiguing", "why is CTR dropping at scale", or "should I rotate creative / widen the audience"; reads frequency, CTR and CVR decay against an…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

landing-experience-checker

Use when the user asks to "pre-launch check the landing page", "run a Quality-Score preflight", or "verify ad-to-page message match before launch"; produces an ad↔page continuity report —…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

narrative-registry

Use when the user asks to record/query the brand narrative canon, tagline, message hierarchy, voice/naming rules, or a canon re-version; curates complete versioned canon events through the…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

paid-measurement-loop

Use when the user asks to "read back" a paid campaign change, "did this ad change work", or "compare ROAS/CPA before and after"; reads ROAS/CPA against a control over a fixed readback…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

placement-exclusion-manager

Use when the user asks to "build my brand-safety exclusion lists", "set placement / topic / content exclusions before launch", "add network and audience exclusions", or "prep the A1…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

search-term-miner

Use when the user asks to "mine my search terms", "find new keywords from converting queries", "build a negative-keyword list", or "cut wasted paid spend"; harvests converting queries into…

Pack3.1k142kMarketing

aaron-he-zhu

Aaron Marketing Skills

68
aaron-he-zhu

send-experiment-designer

Use when the user asks to "design an email A/B test", "set up a multivariate subject/CTA test", "run a send-time test", "build a hold-out group", or "is this email result statistically and…

Pack3.1k142kScience
67
appeeky

app-rejection-recovery

When the user's app or update was rejected by Apple App Review or Google Play Review and they need to diagnose why, fix it, and resubmit fast. Use when the user mentions "app rejected"…

Pack2.3k115kMarketing

Marketing skills, explained.

Also searched as: marketing skills claude code, cro skill, copywriting skills, growth agent skills.

What are the best Claude skills for marketing?

Right now the top-ranked marketing skills on Alyn are Brand Discovery (affaan-m), Conversion Tracking (Corey Haines), Reverse Engineer Marketing (Corey Haines). Rankings combine GitHub stars, installs, freshness and depth, and update live.

What are the best marketing skills for Claude Code?

coreyhaines31/marketingskills leads by installs, followed by large packs covering SEO, social and affiliate marketing.

Can marketers without coding use these?

Yes. Skills work in Claude on the web as uploaded ZIP files, no terminal needed.

How do I install a marketing skill?

Run npx skills add owner/repo in your project, or copy the folder with SKILL.md into ~/.claude/skills. Every skill on this page has a ready-to-copy command.

Built a marketing skill? Get it ranked.

Submit a skill