Best Claude skills for marketing
Marketing skills package the frameworks growth teams use every day: conversion rate optimization, positioning, launch plans, ad creative, email sequences and analytics. Corey Haines' marketingskills pack is one of the most installed skill packs on the web.
726 marketing skills · ranked live · November 2026
The top 10. Ranked by the Alyn Score.
- 1#1
affaan-m
Brand Discovery
Run a structured, resumable multi-session brand identity interview across 8 modules (purpose, positioning, audience, personality, voice, narrative, founder tension) using laddering, 5 Whys…
Pack301k1.7MScore 91 - 2#2
Corey Haines
Marketingskills
Corey Haines
Conversion Tracking
When the user wants to set up, audit, or fix conversion tracking to Google Ads, Meta, GA4, LinkedIn, and TikTok, or asks why conversions are missing or doubled: GTM, pixels, CAPI, Enhanced…
Pack60k6.3MScore 90 - 3#3
Corey Haines
Marketingskills
Reverse Engineer Marketing
When the user wants to know how another company grew and what to copy, or asks what a competitor did and when: a dated log of their moves against their traffic from public data, archives…
Pack60k6.3MScore 90 - 4#4
Benchmark Methodology
Score a scoped competitor set into comparable profile cards: nine weighted dimensions (positioning, voice, visual craft, offer packaging, evidence, enterprise-readiness, thought leadership…
Pack301k1.7MScore 89 - 5#5
Corey Haines
Marketingskills
Ab Testing
When the user wants to plan, run, or read A/B tests, or asks a judgement call on one: is the result real, can we stop, which version won, is this worth testing at all: sample size…
Pack60k6.3MScore 88 - 6#6
nextlevelbuilder
Brand
Brand voice, visual identity, messaging frameworks, asset management, brand consistency. Activate for branded content, tone of voice, marketing assets, brand compliance, style guides.
Pack148k932kScore 87 - 7#7
Anthropic
Skills
Anthropic
Brand Guidelines
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual…
Pack192k3.8MScore 85 - 8#8
wshobson
Agents
wshobson
Brand Landingpage
Brand-first landing page designer — runs a brand-identity interview (colors, typography, shape language), then generates and iterates on a polished landing page via Stitch with…
Pack42k2.6MScore 85 - 9#9
Addy Osmani
Shipping And Launch
Prepares production launches. Use when preparing to deploy to production, or when asking what needs to be in place before shipping. Use when you need a pre-launch checklist, when setting up…
Pack115k1.8MScore 85 - 10#10
GitHub
Awesome Copilot
GitHub
Ad Campaign Analyzer
Use this skill when the user shares ad campaign performance data and asks what to cut, scale, or test. Trigger for prompts like "analyze my ad campaigns", "where am I wasting ad spend"…
Pack41k2.4MScore 83
What makes a great marketing skill.
Frameworks with named steps, not generic "write engaging copy" prompts.
Separate skills per job (CRO, ads, launch) so the right one triggers.
Measurement guidance so ideas become experiments.
All 726 marketing skills.
phuryninterview-script
Create a structured customer interview script with JTBD probing questions, warm-up, core exploration, and wrap-up sections. Follows The Mom Test principles — no leading questions, no…
phurynmarket-sizing
Estimate market size using TAM, SAM, and SOM with top-down and bottom-up approaches. Use when sizing a market opportunity, estimating addressable market, preparing for investor pitches, or…
phurynnorth-star-metric
Define a North Star Metric and 3-5 supporting input metrics that form a metrics constellation. Classify the business game (Attention, Transaction, Productivity) and validate against 7…
phurynopportunity-solution-tree
Build an Opportunity Solution Tree (OST) to structure product discovery — map a desired outcome to opportunities, solutions, and experiments. Based on Teresa Torres' Continuous Discovery…
phurynpestle-analysis
Perform a PESTLE analysis covering Political, Economic, Social, Technological, Legal, and Environmental factors. Use when assessing the macro environment, doing strategic planning, or…
phurynpre-mortem
Run a pre-mortem risk analysis on a PRD or launch plan. Categorizes risks as Tigers (real problems), Paper Tigers (overblown concerns), and Elephants (unspoken worries), then classifies as…
phurynprioritization-frameworks
Reference guide to 9 prioritization frameworks with formulas, when-to-use guidance, and templates — RICE, ICE, Kano, MoSCoW, Opportunity Score, and more. Use when selecting a prioritization…
phurynproduct-strategy
Create a comprehensive product strategy using the 9-section Product Strategy Canvas — vision, segments, costs, value propositions, trade-offs, metrics, growth, capabilities, and…
phurynswot-analysis
Perform a detailed SWOT analysis — strengths, weaknesses, opportunities, and threats with actionable recommendations. Use when doing strategic assessment, competitive analysis, or…
phurynuser-segmentation
Segment users from feedback data based on behavior, JTBD, and needs. Identifies at least 3 distinct user segments. Use when segmenting a user base, analyzing diverse user feedback, or…
phurynbrainstorm-ideas-existing
Brainstorm product ideas for an existing product using multi-perspective ideation from PM, Designer, and Engineer viewpoints. Use when generating new feature ideas, brainstorming solutions…
phuryncompetitive-battlecard
Create sales-ready competitive battlecards comparing your product against a specific competitor — positioning, feature comparison, objection handling, and win/loss patterns. Use when…
phuryncustomer-journey-map
Create an end-to-end customer journey map with stages, touchpoints, emotions, pain points, and opportunities. Use when mapping the customer experience, identifying friction points…
phurynidentify-assumptions-new
Identify risky assumptions for a new product idea across 8 risk categories including Go-to-Market, Strategy, and Team. Use when evaluating startup risks, assessing a new product concept, or…
phurynjob-stories
Create job stories using the 'When [situation], I want to [motivation], so I can [outcome]' format with detailed acceptance criteria. Use when writing job stories, creating JTBD-style…
phurynmarket-segments
Identify 3-5 potential customer segments with demographics, JTBD, and product fit analysis. Use when exploring market segments, identifying target audiences, evaluating new markets, or…
phurynoutcome-roadmap
Transform an output-focused roadmap into an outcome-focused one that communicates strategic intent. Rewrites initiatives as outcome statements reflecting user and business impacts. Use when…
phurynpositioning-ideas
Brainstorm product positioning ideas differentiated from competitors. Identifies top competitors and generates positioning statements with rationale. Use when developing product…
phurynpricing-strategy
Analyze and design pricing strategies including pricing models, competitive pricing analysis, willingness-to-pay estimation, and price elasticity. Use when setting prices, evaluating…
phurynretro
Facilitate a structured sprint retrospective — what went well, what didn't, and prioritized action items with owners and deadlines. Use when running a retrospective, reflecting on a sprint…
phurynsentiment-analysis
Analyze user feedback data to identify segments with sentiment scores, JTBD, and product satisfaction insights. Use when analyzing user feedback at scale, running sentiment analysis on…
phurynsummarize-meeting
Summarize a meeting transcript into structured notes with date, participants, topic, key decisions, summary points, and action items. Use when processing meeting recordings, creating…
phuryntest-scenarios
Create comprehensive test scenarios from user stories with test objectives, starting conditions, user roles, step-by-step actions, and expected outcomes. Use when writing QA test cases…
phurynuser-personas
Create refined user personas from research data — 3 personas with JTBD, pains, gains, and unexpected insights. Use when building personas from survey data, creating user profiles from…
phurynuser-stories
Create user stories following the 3 C's (Card, Conversation, Confirmation) and INVEST criteria with descriptions, design links, and acceptance criteria. Use when writing user stories…
phurynvalue-prop-statements
Generate value proposition statements for marketing, sales, and onboarding from existing value propositions. Use when writing marketing copy, creating sales messaging, or crafting…
phurynwwas
Create product backlog items in Why-What-Acceptance format — independent, valuable, testable items with strategic context. Use when writing structured backlog items, breaking features into…
phurynanalyze-feature-requests
Analyze and prioritize a list of feature requests by theme, strategic alignment, impact, effort, and risk. Use when reviewing customer feature requests, triaging a backlog, or making…
phurynbrainstorm-experiments-new
Design lean startup experiments (pretotypes) for a new product. Creates XYZ hypotheses and suggests low-effort validation methods like landing pages, explainer videos, and pre-orders. Use…
phurynbrainstorm-ideas-new
Brainstorm feature ideas for a new product in initial discovery from PM, Designer, and Engineer perspectives. Use when starting product discovery for a new product, exploring features for a…
phurynidentify-assumptions-existing
Identify risky assumptions for a feature idea in an existing product across Value, Usability, Viability, and Feasibility. Uses multi-perspective devil's advocate thinking. Use when…
phurynmarketing-ideas
Generate 5 creative, cost-effective marketing ideas with channels, messaging, and engagement rationale. Use when brainstorming marketing campaigns, planning product promotion, or looking…
phurynprioritize-assumptions
Prioritize assumptions using an Impact × Risk matrix and suggest experiments for each. Use when triaging a list of assumptions, deciding what to test first, or applying the assumption…
phurynprioritize-features
Prioritize a backlog of feature ideas based on impact, effort, risk, and strategic alignment with top 5 recommendations. Use when prioritizing a feature backlog, making scope decisions, or…
phurynproduct-name
Brainstorm 5 unique, memorable product names with rationale aligned to brand values and target audience. Use when naming a new product, rebranding, or exploring product name ideas.
phurynproduct-vision
Brainstorm an inspiring, achievable, and emotional product vision that motivates teams and aligns stakeholders. Use when defining or refining a product vision, creating a vision statement…
Marketing skills, explained.
Also searched as: marketing skills claude code, cro skill, copywriting skills, growth agent skills.
What are the best Claude skills for marketing?
Right now the top-ranked marketing skills on Alyn are Brand Discovery (affaan-m), Conversion Tracking (Corey Haines), Reverse Engineer Marketing (Corey Haines). Rankings combine GitHub stars, installs, freshness and depth, and update live.
What are the best marketing skills for Claude Code?
coreyhaines31/marketingskills leads by installs, followed by large packs covering SEO, social and affiliate marketing.
Can marketers without coding use these?
Yes. Skills work in Claude on the web as uploaded ZIP files, no terminal needed.
How do I install a marketing skill?
Run npx skills add owner/repo in your project, or copy the folder with SKILL.md into ~/.claude/skills. Every skill on this page has a ready-to-copy command.
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Marketing skills for your agent