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Best Claude skills for marketing

Marketing skills package the frameworks growth teams use every day: conversion rate optimization, positioning, launch plans, ad creative, email sequences and analytics. Corey Haines' marketingskills pack is one of the most installed skill packs on the web.

419 marketing skills · ranked live · November 2026

The top 10. Ranked by the Alyn Score.

  1. #1
    affaan-m

    Brand Discovery

    Run a structured, resumable multi-session brand identity interview across 8 modules (purpose, positioning, audience, personality, voice, narrative, founder tension) using laddering, 5 Whys…

    301k1.7MScore 91
    Details
  2. Corey Haines

    Marketingskills

    #2
    Corey Haines

    Conversion Tracking

    When the user wants to set up, audit, or fix conversion tracking to Google Ads, Meta, GA4, LinkedIn, and TikTok, or asks why conversions are missing or doubled: GTM, pixels, CAPI, Enhanced…

    60k6.3MScore 90
    Details
  3. #3
    affaan-m

    Benchmark Methodology

    Score a scoped competitor set into comparable profile cards: nine weighted dimensions (positioning, voice, visual craft, offer packaging, evidence, enterprise-readiness, thought leadership…

    301k1.7MScore 89
    Details
  4. #4
    nextlevelbuilder

    Design

    Comprehensive design skill: brand identity, design tokens, UI styling, logo generation (55 styles, Gemini, Atlas Cloud, or MuAPI AI), corporate identity program (50 deliverables, CIP…

    148k932kScore 89
    Details
  5. Corey Haines

    Marketingskills

    #5
    Corey Haines

    Ab Testing

    When the user wants to plan, run, or read A/B tests, or asks a judgement call on one: is the result real, can we stop, which version won, is this worth testing at all: sample size…

    60k6.3MScore 88
    Details
  6. Corey Haines

    Marketingskills

    #6
    Corey Haines

    Ad Creative

    When the user wants to write or judge ad creative, or asks which ad, hook, or angle to run or kill: headlines, primary text, and variations for Google, Meta, LinkedIn, and TikTok, fresh…

    60k6.3MScore 88
    Details
  7. #7
    affaan-m

    Brand Voice

    Build a source-derived writing style profile from real posts, essays, launch notes, docs, or site copy, then reuse that profile across content, outreach, and social workflows. Use when the…

    301k1.7MScore 88
    Details
  8. #8
    nextlevelbuilder

    Brand

    Brand voice, visual identity, messaging frameworks, asset management, brand consistency. Activate for branded content, tone of voice, marketing assets, brand compliance, style guides.

    148k932kScore 87
    Details
  9. Anthropic

    Skills

    #9
    Anthropic

    Brand Guidelines

    Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual…

    192k3.8MScore 85
    Details
  10. wshobson

    Agents

    #10
    wshobson

    Brand Landingpage

    Brand-first landing page designer — runs a brand-identity interview (colors, typography, shape language), then generates and iterates on a polished landing page via Stitch with…

    42k2.6MScore 85
    Details

What makes a great marketing skill.

  • Frameworks with named steps, not generic "write engaging copy" prompts.

  • Separate skills per job (CRO, ads, launch) so the right one triggers.

  • Measurement guidance so ideas become experiments.

All 419 marketing skills.

75
phuryn

north-star-metric

Define a North Star Metric and 3-5 supporting input metrics that form a metrics constellation. Classify the business game (Attention, Transaction, Productivity) and validate against 7…

28k245kProduct management
75
phuryn

pre-mortem

Run a pre-mortem risk analysis on a PRD or launch plan. Categorizes risks as Tigers (real problems), Paper Tigers (overblown concerns), and Elephants (unspoken worries), then classifies as…

28k245kProduct management
75
phuryn

prioritization-frameworks

Reference guide to 9 prioritization frameworks with formulas, when-to-use guidance, and templates — RICE, ICE, Kano, MoSCoW, Opportunity Score, and more. Use when selecting a prioritization…

28k245kProduct management
75
phuryn

user-segmentation

Segment users from feedback data based on behavior, JTBD, and needs. Identifies at least 3 distinct user segments. Use when segmenting a user base, analyzing diverse user feedback, or…

28k245kProduct management
74
phuryn

competitive-battlecard

Create sales-ready competitive battlecards comparing your product against a specific competitor — positioning, feature comparison, objection handling, and win/loss patterns. Use when…

28k245kProduct management
74
phuryn

customer-journey-map

Create an end-to-end customer journey map with stages, touchpoints, emotions, pain points, and opportunities. Use when mapping the customer experience, identifying friction points…

28k245kProduct management
74
phuryn

job-stories

Create job stories using the 'When [situation], I want to [motivation], so I can [outcome]' format with detailed acceptance criteria. Use when writing job stories, creating JTBD-style…

28k245kProduct management
74
phuryn

market-segments

Identify 3-5 potential customer segments with demographics, JTBD, and product fit analysis. Use when exploring market segments, identifying target audiences, evaluating new markets, or…

28k245kProduct management
74
phuryn

outcome-roadmap

Transform an output-focused roadmap into an outcome-focused one that communicates strategic intent. Rewrites initiatives as outcome statements reflecting user and business impacts. Use when…

28k245kProduct management
74
phuryn

retro

Facilitate a structured sprint retrospective — what went well, what didn't, and prioritized action items with owners and deadlines. Use when running a retrospective, reflecting on a sprint…

28k245kProduct management
74
phuryn

sentiment-analysis

Analyze user feedback data to identify segments with sentiment scores, JTBD, and product satisfaction insights. Use when analyzing user feedback at scale, running sentiment analysis on…

28k245kProduct management
74
phuryn

summarize-meeting

Summarize a meeting transcript into structured notes with date, participants, topic, key decisions, summary points, and action items. Use when processing meeting recordings, creating…

28k245kProductivity
74
phuryn

test-scenarios

Create comprehensive test scenarios from user stories with test objectives, starting conditions, user roles, step-by-step actions, and expected outcomes. Use when writing QA test cases…

28k245kTesting
74
phuryn

user-personas

Create refined user personas from research data — 3 personas with JTBD, pains, gains, and unexpected insights. Use when building personas from survey data, creating user profiles from…

28k245kProduct management
74
phuryn

user-stories

Create user stories following the 3 C's (Card, Conversation, Confirmation) and INVEST criteria with descriptions, design links, and acceptance criteria. Use when writing user stories…

28k245kProduct management
74
phuryn

wwas

Create product backlog items in Why-What-Acceptance format — independent, valuable, testable items with strategic context. Use when writing structured backlog items, breaking features into…

28k245kProduct management
73
phuryn

marketing-ideas

Generate 5 creative, cost-effective marketing ideas with channels, messaging, and engagement rationale. Use when brainstorming marketing campaigns, planning product promotion, or looking…

28k245kMarketing
73
phuryn

sprint-plan

Plan a sprint with capacity estimation, story selection, dependency mapping, and risk identification. Use when preparing for sprint planning, estimating team capacity, selecting stories, or…

28k245kProduct management
73
phuryn

stakeholder-map

Build a stakeholder map using a power/interest grid, identify communication strategies per quadrant, and generate a communication plan. Use when managing stakeholders, preparing for a…

28k245kProduct management
72
Composio

brand-guidelines

Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual…

79k160kDesign
72
phuryn

intended-vs-implemented

Moved to phuryn/product-engineering, where it is maintained in the ai-shipping plugin; this copy says where it went and how to install it. Use when asked to find where the code does…

28k245kProduct management
72
phuryn

shipping-artifacts

Moved to phuryn/product-engineering, where it is maintained in the ai-shipping plugin; this copy says where it went and how to install it. Use when asked to document an AI-built app so it…

28k245kProduct management

wondelai

Skills

71
wondelai

conversion-optimization

Guided journey from a leaking conversion flow - landing page, signup, checkout, or in-app onboarding - to a measured, tested funnel. Orchestrates six skills phase by phase - lean-analytics…

2.7k335kMarketing

wondelai

Skills

71
wondelai

create-business

Guided journey from raw idea to a validated, positioned, priced business with a chosen beachhead. Orchestrates ten skills phase by phase - jobs-to-be-done, mom-test, design-sprint…

2.7k335kDesign

wondelai

Skills

71
wondelai

create-website

Guided journey from a blank page to a live, high-converting website, built message-first, then design, then conversion. Orchestrates ten skills phase by phase - one-page-marketing…

2.7k335kWeb development

wondelai

Skills

71
wondelai

cro-methodology

Audit websites and landing pages for conversion issues and design evidence-based A/B tests. Use when the user mentions "landing page isnt converting", "conversion rate", "A/B test", "why…

2.7k335kMarketing

wondelai

Skills

71
wondelai

crossing-the-chasm

Navigate the technology adoption lifecycle from early adopters to mainstream market. Use when the user mentions "crossing the chasm", "beachhead segment", "whole product", "early adopters…

2.7k335kMarketing

alirezarezvani

Claude Skills

71
alirezarezvani

cs-webinar-marketer

../../../agents/marketing/cs-webinar-marketer.md

30k240kCoding

wondelai

Skills

71
wondelai

grow-app

Guided journey from an app people sign up for and then quietly abandon to a sealed retention engine with a habit loop, an activated first run, and one metric the whole team trusts…

2.7k335kDesign

wondelai

Skills

71
wondelai

grow-business

Guided journey from a business with lucky months to a repeatable growth engine that produces a forecast. Orchestrates nine skills phase by phase - one-page-marketing, hun…

2.7k335kMarketing

wondelai

Skills

71
wondelai

grow-website

Guided journey from a website with traffic it under-converts to a research-driven growth engine that captures more leads, persuades more buyers, sells a sharper offer, and earns referrals…

2.7k335kWeb development

wondelai

Skills

71
wondelai

hundred-million-offers

Create irresistible offers using the Value Equation, bonus stacking, risk-reversing guarantees, and ethical scarcity. Use when the user mentions "grand slam offer", "make my offer more…

2.7k335kMarketing

wondelai

Skills

71
wondelai

improve-app

Guided journey from a shipped app that works but feels rough to a product that fits the job, flows without friction, reads clearly, and persuades honestly. Orchestrates nine skills phase by…

2.7k335kDesign

wondelai

Skills

71
wondelai

improve-business

Guided journey from a stalled, plateaued business to one with an honest diagnosis, a working operating rhythm, and offers repriced to real value. Orchestrates eight skills phase by phase -…

2.7k335kData analysis

wondelai

Skills

71
wondelai

improve-retention

Diagnose and fix retention problems using behavior design (B=MAP). Use when the user mentions "users sign up but dont stick around", "activation rate", "onboarding friction", "retention…

2.7k335kDesign

wondelai

Skills

71
wondelai

improve-website

Guided journey from a live website that underperforms to a prioritized, evidence-backed backlog of conversion, usability, message, and speed fixes - each shipped as a testable experiment…

2.7k335kWeb development

Marketing skills, explained.

Also searched as: marketing skills claude code, cro skill, copywriting skills, growth agent skills.

What are the best Claude skills for marketing?

Right now the top-ranked marketing skills on Alyn are Brand Discovery (affaan-m), Conversion Tracking (Corey Haines), Benchmark Methodology (affaan-m). Rankings combine GitHub stars, installs, freshness and depth, and update live.

What are the best marketing skills for Claude Code?

coreyhaines31/marketingskills leads by installs, followed by large packs covering SEO, social and affiliate marketing.

Can marketers without coding use these?

Yes. Skills work in Claude on the web as uploaded ZIP files, no terminal needed.

How do I install a marketing skill?

Run npx skills add owner/repo in your project, or copy the folder with SKILL.md into ~/.claude/skills. Every skill on this page has a ready-to-copy command.

Built a marketing skill? Get it ranked.

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