Best Claude skills for marketing
Marketing skills package the frameworks growth teams use every day: conversion rate optimization, positioning, launch plans, ad creative, email sequences and analytics. Corey Haines' marketingskills pack is one of the most installed skill packs on the web.
419 marketing skills · ranked live · November 2026
The top 10. Ranked by the Alyn Score.
- 1#1

affaan-m
Brand Discovery
Run a structured, resumable multi-session brand identity interview across 8 modules (purpose, positioning, audience, personality, voice, narrative, founder tension) using laddering, 5 Whys…
301k1.7MScore 91 - 2#2
Corey Haines
Marketingskills
Corey Haines
Conversion Tracking
When the user wants to set up, audit, or fix conversion tracking to Google Ads, Meta, GA4, LinkedIn, and TikTok, or asks why conversions are missing or doubled: GTM, pixels, CAPI, Enhanced…
60k6.3MScore 90 - 3#3

affaan-m
Benchmark Methodology
Score a scoped competitor set into comparable profile cards: nine weighted dimensions (positioning, voice, visual craft, offer packaging, evidence, enterprise-readiness, thought leadership…
301k1.7MScore 89 - 4#4

nextlevelbuilder
Design
Comprehensive design skill: brand identity, design tokens, UI styling, logo generation (55 styles, Gemini, Atlas Cloud, or MuAPI AI), corporate identity program (50 deliverables, CIP…
148k932kScore 89 - 5#5
Corey Haines
Marketingskills
Corey Haines
Ab Testing
When the user wants to plan, run, or read A/B tests, or asks a judgement call on one: is the result real, can we stop, which version won, is this worth testing at all: sample size…
60k6.3MScore 88 - 6#6
Corey Haines
Marketingskills
Corey Haines
Ad Creative
When the user wants to write or judge ad creative, or asks which ad, hook, or angle to run or kill: headlines, primary text, and variations for Google, Meta, LinkedIn, and TikTok, fresh…
60k6.3MScore 88 - 7#7

affaan-m
Brand Voice
Build a source-derived writing style profile from real posts, essays, launch notes, docs, or site copy, then reuse that profile across content, outreach, and social workflows. Use when the…
301k1.7MScore 88 - 8#8

nextlevelbuilder
Brand
Brand voice, visual identity, messaging frameworks, asset management, brand consistency. Activate for branded content, tone of voice, marketing assets, brand compliance, style guides.
148k932kScore 87 - 9#9
Anthropic
Skills
Anthropic
Brand Guidelines
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual…
192k3.8MScore 85 - 10#10
wshobson
Agents
wshobson
Brand Landingpage
Brand-first landing page designer — runs a brand-identity interview (colors, typography, shape language), then generates and iterates on a polished landing page via Stitch with…
42k2.6MScore 85
What makes a great marketing skill.
Frameworks with named steps, not generic "write engaging copy" prompts.
Separate skills per job (CRO, ads, launch) so the right one triggers.
Measurement guidance so ideas become experiments.
All 419 marketing skills.

north-star-metric
Define a North Star Metric and 3-5 supporting input metrics that form a metrics constellation. Classify the business game (Attention, Transaction, Productivity) and validate against 7…

pre-mortem
Run a pre-mortem risk analysis on a PRD or launch plan. Categorizes risks as Tigers (real problems), Paper Tigers (overblown concerns), and Elephants (unspoken worries), then classifies as…

prioritization-frameworks
Reference guide to 9 prioritization frameworks with formulas, when-to-use guidance, and templates — RICE, ICE, Kano, MoSCoW, Opportunity Score, and more. Use when selecting a prioritization…

user-segmentation
Segment users from feedback data based on behavior, JTBD, and needs. Identifies at least 3 distinct user segments. Use when segmenting a user base, analyzing diverse user feedback, or…

competitive-battlecard
Create sales-ready competitive battlecards comparing your product against a specific competitor — positioning, feature comparison, objection handling, and win/loss patterns. Use when…

customer-journey-map
Create an end-to-end customer journey map with stages, touchpoints, emotions, pain points, and opportunities. Use when mapping the customer experience, identifying friction points…

job-stories
Create job stories using the 'When [situation], I want to [motivation], so I can [outcome]' format with detailed acceptance criteria. Use when writing job stories, creating JTBD-style…

market-segments
Identify 3-5 potential customer segments with demographics, JTBD, and product fit analysis. Use when exploring market segments, identifying target audiences, evaluating new markets, or…

outcome-roadmap
Transform an output-focused roadmap into an outcome-focused one that communicates strategic intent. Rewrites initiatives as outcome statements reflecting user and business impacts. Use when…

retro
Facilitate a structured sprint retrospective — what went well, what didn't, and prioritized action items with owners and deadlines. Use when running a retrospective, reflecting on a sprint…

sentiment-analysis
Analyze user feedback data to identify segments with sentiment scores, JTBD, and product satisfaction insights. Use when analyzing user feedback at scale, running sentiment analysis on…

summarize-meeting
Summarize a meeting transcript into structured notes with date, participants, topic, key decisions, summary points, and action items. Use when processing meeting recordings, creating…

test-scenarios
Create comprehensive test scenarios from user stories with test objectives, starting conditions, user roles, step-by-step actions, and expected outcomes. Use when writing QA test cases…

user-personas
Create refined user personas from research data — 3 personas with JTBD, pains, gains, and unexpected insights. Use when building personas from survey data, creating user profiles from…

user-stories
Create user stories following the 3 C's (Card, Conversation, Confirmation) and INVEST criteria with descriptions, design links, and acceptance criteria. Use when writing user stories…

wwas
Create product backlog items in Why-What-Acceptance format — independent, valuable, testable items with strategic context. Use when writing structured backlog items, breaking features into…

marketing-ideas
Generate 5 creative, cost-effective marketing ideas with channels, messaging, and engagement rationale. Use when brainstorming marketing campaigns, planning product promotion, or looking…

sprint-plan
Plan a sprint with capacity estimation, story selection, dependency mapping, and risk identification. Use when preparing for sprint planning, estimating team capacity, selecting stories, or…

stakeholder-map
Build a stakeholder map using a power/interest grid, identify communication strategies per quadrant, and generate a communication plan. Use when managing stakeholders, preparing for a…
brand-guidelines
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual…

intended-vs-implemented
Moved to phuryn/product-engineering, where it is maintained in the ai-shipping plugin; this copy says where it went and how to install it. Use when asked to find where the code does…

shipping-artifacts
Moved to phuryn/product-engineering, where it is maintained in the ai-shipping plugin; this copy says where it went and how to install it. Use when asked to document an AI-built app so it…
wondelai
Skills
conversion-optimization
Guided journey from a leaking conversion flow - landing page, signup, checkout, or in-app onboarding - to a measured, tested funnel. Orchestrates six skills phase by phase - lean-analytics…
wondelai
Skills
create-business
Guided journey from raw idea to a validated, positioned, priced business with a chosen beachhead. Orchestrates ten skills phase by phase - jobs-to-be-done, mom-test, design-sprint…
wondelai
Skills
create-website
Guided journey from a blank page to a live, high-converting website, built message-first, then design, then conversion. Orchestrates ten skills phase by phase - one-page-marketing…
wondelai
Skills
cro-methodology
Audit websites and landing pages for conversion issues and design evidence-based A/B tests. Use when the user mentions "landing page isnt converting", "conversion rate", "A/B test", "why…
wondelai
Skills
crossing-the-chasm
Navigate the technology adoption lifecycle from early adopters to mainstream market. Use when the user mentions "crossing the chasm", "beachhead segment", "whole product", "early adopters…
alirezarezvani
Claude Skills
cs-webinar-marketer
../../../agents/marketing/cs-webinar-marketer.md
wondelai
Skills
grow-app
Guided journey from an app people sign up for and then quietly abandon to a sealed retention engine with a habit loop, an activated first run, and one metric the whole team trusts…
wondelai
Skills
grow-business
Guided journey from a business with lucky months to a repeatable growth engine that produces a forecast. Orchestrates nine skills phase by phase - one-page-marketing, hun…
wondelai
Skills
grow-website
Guided journey from a website with traffic it under-converts to a research-driven growth engine that captures more leads, persuades more buyers, sells a sharper offer, and earns referrals…
wondelai
Skills
hundred-million-offers
Create irresistible offers using the Value Equation, bonus stacking, risk-reversing guarantees, and ethical scarcity. Use when the user mentions "grand slam offer", "make my offer more…
wondelai
Skills
improve-app
Guided journey from a shipped app that works but feels rough to a product that fits the job, flows without friction, reads clearly, and persuades honestly. Orchestrates nine skills phase by…
wondelai
Skills
improve-business
Guided journey from a stalled, plateaued business to one with an honest diagnosis, a working operating rhythm, and offers repriced to real value. Orchestrates eight skills phase by phase -…
wondelai
Skills
improve-retention
Diagnose and fix retention problems using behavior design (B=MAP). Use when the user mentions "users sign up but dont stick around", "activation rate", "onboarding friction", "retention…
wondelai
Skills
improve-website
Guided journey from a live website that underperforms to a prioritized, evidence-backed backlog of conversion, usability, message, and speed fixes - each shipped as a testable experiment…
Marketing skills, explained.
Also searched as: marketing skills claude code, cro skill, copywriting skills, growth agent skills.
What are the best Claude skills for marketing?
Right now the top-ranked marketing skills on Alyn are Brand Discovery (affaan-m), Conversion Tracking (Corey Haines), Benchmark Methodology (affaan-m). Rankings combine GitHub stars, installs, freshness and depth, and update live.
What are the best marketing skills for Claude Code?
coreyhaines31/marketingskills leads by installs, followed by large packs covering SEO, social and affiliate marketing.
Can marketers without coding use these?
Yes. Skills work in Claude on the web as uploaded ZIP files, no terminal needed.
How do I install a marketing skill?
Run npx skills add owner/repo in your project, or copy the folder with SKILL.md into ~/.claude/skills. Every skill on this page has a ready-to-copy command.
More in Grow
Marketing skills for your agent