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Best Claude skills for marketing

Marketing skills package the frameworks growth teams use every day: conversion rate optimization, positioning, launch plans, ad creative, email sequences and analytics. Corey Haines' marketingskills pack is one of the most installed skill packs on the web.

419 marketing skills · ranked live · November 2026

The top 10. Ranked by the Alyn Score.

  1. #1
    affaan-m

    Brand Discovery

    Run a structured, resumable multi-session brand identity interview across 8 modules (purpose, positioning, audience, personality, voice, narrative, founder tension) using laddering, 5 Whys…

    301k1.7MScore 91
    Details
  2. Corey Haines

    Marketingskills

    #2
    Corey Haines

    Conversion Tracking

    When the user wants to set up, audit, or fix conversion tracking to Google Ads, Meta, GA4, LinkedIn, and TikTok, or asks why conversions are missing or doubled: GTM, pixels, CAPI, Enhanced…

    60k6.3MScore 90
    Details
  3. #3
    affaan-m

    Benchmark Methodology

    Score a scoped competitor set into comparable profile cards: nine weighted dimensions (positioning, voice, visual craft, offer packaging, evidence, enterprise-readiness, thought leadership…

    301k1.7MScore 89
    Details
  4. #4
    nextlevelbuilder

    Design

    Comprehensive design skill: brand identity, design tokens, UI styling, logo generation (55 styles, Gemini, Atlas Cloud, or MuAPI AI), corporate identity program (50 deliverables, CIP…

    148k932kScore 89
    Details
  5. Corey Haines

    Marketingskills

    #5
    Corey Haines

    Ab Testing

    When the user wants to plan, run, or read A/B tests, or asks a judgement call on one: is the result real, can we stop, which version won, is this worth testing at all: sample size…

    60k6.3MScore 88
    Details
  6. Corey Haines

    Marketingskills

    #6
    Corey Haines

    Ad Creative

    When the user wants to write or judge ad creative, or asks which ad, hook, or angle to run or kill: headlines, primary text, and variations for Google, Meta, LinkedIn, and TikTok, fresh…

    60k6.3MScore 88
    Details
  7. #7
    affaan-m

    Brand Voice

    Build a source-derived writing style profile from real posts, essays, launch notes, docs, or site copy, then reuse that profile across content, outreach, and social workflows. Use when the…

    301k1.7MScore 88
    Details
  8. #8
    nextlevelbuilder

    Brand

    Brand voice, visual identity, messaging frameworks, asset management, brand consistency. Activate for branded content, tone of voice, marketing assets, brand compliance, style guides.

    148k932kScore 87
    Details
  9. Anthropic

    Skills

    #9
    Anthropic

    Brand Guidelines

    Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual…

    192k3.8MScore 85
    Details
  10. wshobson

    Agents

    #10
    wshobson

    Brand Landingpage

    Brand-first landing page designer — runs a brand-identity interview (colors, typography, shape language), then generates and iterates on a polished landing page via Stitch with…

    42k2.6MScore 85
    Details

What makes a great marketing skill.

  • Frameworks with named steps, not generic "write engaging copy" prompts.

  • Separate skills per job (CRO, ads, launch) so the right one triggers.

  • Measurement guidance so ideas become experiments.

All 419 marketing skills.

Affitor

Affiliate Skills

55
Affitor

webinar-registration-page

Build a webinar or live event registration page as a self-contained HTML file with countdown timer, speaker bio, agenda, and registration form. Triggers on: "build a webinar registration…

7781.4kMarketing

growthenginenowoslawski

Coldoutboundskills

54
growthenginenowoslawski

campaign-copywriting

Creates cold email copy through a stepwise confirmation process. Use when writing email campaigns, given a campaign strategy document, website, or client context. Confirms direction at each…

8092.3kWriting

growthenginenowoslawski

Coldoutboundskills

54
growthenginenowoslawski

campaign-strategy

Generates 15-25+ cold outbound campaign ideas with targeting strategies, AI personalization approaches, and value propositions. Use when planning campaign experiments for a client, given…

8092.3kMarketing

growthenginenowoslawski

Coldoutboundskills

54
growthenginenowoslawski

clay-playbooks

Index and shared harness for the 19 signal playbooks. Each playbook turns one buying signal (new in role, raised a round, hiring surge, pricing page, tech on website, ...) into one…

8092.3kSales

growthenginenowoslawski

Coldoutboundskills

54
growthenginenowoslawski

cold-email-weekly-rhythm

Operational playbook for running cold email continuously. Prescribes what to do on Monday / Wednesday / Friday / biweekly / monthly / quarterly. Use this as your ongoing cadence once your…

8092.3kSales

Cold-IQ

ColdIQ S GTM Skills

54
Cold-IQ

devils-advocate

Adversarially reviews whatever you bring it — prompts, strategies, plans, arguments, decisions, or workflows — and returns a structured, honest critique with scored dimensions and specific…

3174.8kSales
54
irinabuht12-oss

email-sequence-writer

Write complete nurture email sequences with subject lines, preview text, and body copy using proven copywriting formulas. Use when given ICP, offer, and objections to generate full email…

7.2k16Writing

growthenginenowoslawski

Coldoutboundskills

54
growthenginenowoslawski

google-maps-list-builder

Scrape Google Maps for local businesses by category and location, output CSV ready for cold email enrichment. Best for SMB campaigns targeting restaurants, clinics, gyms, salons…

8092.3kSales
54
irinabuht12-oss

icp-research-assistant

Build detailed B2B buyer personas with pain points, objections, buying triggers, and messaging angles. Use when given a product and market to research ideal customer profiles, creating…

7.2k16Marketing
54
irinabuht12-oss

landing-page-audit-39

CRO analysis for landing pages evaluating headline clarity, CTA placement, trust signals, mobile friction, and conversion killers. Use when uploading a landing page screenshot, pasting a…

7.2k16Marketing

growthenginenowoslawski

Coldoutboundskills

54
growthenginenowoslawski

lead-magnet-brainstorm

Helps the user come up with free lead magnets or hooks to offer in cold emails. Asks about their business, what they can legally give away, and what would be genuinely valuable to their…

8092.3kSales
54
kwakseongjae

omd-reference-capture

선택된 reference brand의 라이브 사이트에서 디자인 컨텍스트(토큰·구조·visual reference)를 캡쳐. brand homepage 패칭, 컴퓨티드 스타일 inspect, 로고/스크린샷을 assets/_reference// 로 가져와 attribution.md + LICENSE-NOTE.md와 함께 저장. '뱅크샐러드…

580653Design

growthenginenowoslawski

Coldoutboundskills

54
growthenginenowoslawski

playbook-ad-library

Produces a line about what a company is currently advertising on Facebook and Instagram, from the Meta Ad Library. Triggers on "are they running ads", "what are they advertising", "meta ad…

8092.3kMarketing

growthenginenowoslawski

Coldoutboundskills

54
growthenginenowoslawski

playbook-company-name-cleaning

Turns the raw company-name string on a lead row into the short human form a person would say out loud, so it can be dropped into email copy. Triggers on "clean these company names"…

8092.3kSales

growthenginenowoslawski

Coldoutboundskills

54
growthenginenowoslawski

playbook-creative-ideas

The 3-bullet creative ideas email. Produces three per-company bullets that each sit in a slot the operator defined up front, so the model fills in the company detail and never invents a new…

8092.3kSales

growthenginenowoslawski

Coldoutboundskills

54
growthenginenowoslawski

playbook-first-name-cleaning

Turns the raw first-name field on a lead row into the name a person would actually be greeted by, so it can open an email. Triggers on "clean these first names", "first name variable", "the…

8092.3kSales
54
irinabuht12-oss

programmatic-seo-builder

Create scalable programmatic SEO page templates with title patterns, internal linking logic, schema markup, and thin content avoidance strategies. Use when given a niche and data source to…

7.2k16SEO & GEO

growthenginenowoslawski

Coldoutboundskills

54
growthenginenowoslawski

smartlead-api

Smartlead API endpoint reference and patterns. Use for any Smartlead campaign, lead, email account, analytics, or inbox operation. Covers auth, rate limiting, and all commonly used…

8092.3kSales
53
irinabuht12-oss

ab-test-analyzer

Statistical significance calculator for A/B test results with sample size requirements, segment breakdowns, and hypothesis generation. Use when feeding test results, checking statistical…

7.2k16Testing

Affitor

Affiliate Skills

53
Affitor

ab-test-generator

Generate A/B test variants for affiliate content. Triggers on: "create A/B test", "test my headline", "optimize my CTA", "generate variants", "split test ideas", "improve click-through…

7781.4kTesting

Cold-IQ

ColdIQ S GTM Skills

53
Cold-IQ

ai-personalization-prompts

6 AI personalization prompts (lemlist style) plus 2 email templates - ICP Identification, Company Description, Similar Product, Top 3 Problems, Subject Line, Case Study Reference, and…

3174.8kAI engineering

Affitor

Affiliate Skills

53
Affitor

bonus-stack-builder

Design exclusive bonus packages that make YOUR affiliate link the obvious choice. Triggers on: "create bonuses for", "bonus stack", "what bonuses should I offer", "bonus ideas for"…

7781.4kMarketing

Cold-IQ

ColdIQ S GTM Skills

53
Cold-IQ

bridgebound-relationship-39

39 relationship-based Bridgebound triggers from Flip The Script - Common VCs, Customers, C-Suite, Employees, VC Partners, Advisors, Board Members, Sponsored Companies, and Your Network. Use…

3174.8kMarketing

Affitor

Affiliate Skills

53
Affitor

category-designer

Define a new category where your product wins by default. Reframe the buying decision. Triggers on: "create a category", "category design", "define my category", "category of one", "reframe…

7781.4kMarketing

Cold-IQ

ColdIQ S GTM Skills

53
Cold-IQ

cold-call-scripts

1-minute cold call script (5 steps) and no-show phone script. Use when training SDRs on calls, building call frameworks, or handling common phone scenarios.

3174.8kSales

Cold-IQ

ColdIQ S GTM Skills

53
Cold-IQ

cold-email-templates-34

Complete library of 34 cold email templates - 23 First Touch, 4 Follow-Up, 4 Re-Engagement, plus key principles. Use when building email campaigns, looking for proven templates, or…

3174.8kSales

Affitor

Affiliate Skills

53
Affitor

comparison-post-writer

Write "X vs Y" comparison blog posts that help readers choose between two competing products. Triggers on: "write a comparison post", "X vs Y blog post", "compare [product A] and [product…

7781.4kWriting

Affitor

Affiliate Skills

53
Affitor

compliance-checker

Check affiliate content for FTC compliance and platform rules. Triggers on: "check my content for compliance", "FTC disclosure check", "is this legal", "review for compliance", "check…

7781.4kSecurity

Affitor

Affiliate Skills

53
Affitor

content-decay-detector

Monitor existing content for ranking drops and trigger refresh workflows. Triggers on: "check for content decay", "which content needs updating", "content refresh", "ranking drops"…

7781.4kWriting

Affitor

Affiliate Skills

53
Affitor

content-moat-calculator

Estimate pages needed for topical authority. Go/no-go decision before investing months in content. Triggers on: "how much content do I need", "topical authority estimate", "content moat"…

7781.4kWriting

Affitor

Affiliate Skills

53
Affitor

content-pillar-atomizer

Take 1 blog post or article and generate 15-30 platform-native micro-content pieces. Not reformatting — re-contextualizing for each platform's culture. Triggers on: "atomize this content"…

7781.4kWriting

Affitor

Affiliate Skills

53
Affitor

content-repurposer

Repurpose one piece of affiliate content into multiple formats. Triggers on: "repurpose my content", "turn my blog into tweets", "cross-post this", "content recycling", "convert to…

7781.4kWriting

Affitor

Affiliate Skills

53
Affitor

content-research-brief

Research trending topics, collect source articles, and generate a structured research brief for content creation. Stop writing from thin air — write from real sources. Use this skill when…

7781.4kWriting

Affitor

Affiliate Skills

53
Affitor

email-automation-builder

Build multi-sequence email automation flows with branching logic. Triggers on: "build email automation", "create email funnel", "email automation flow", "welcome series with branches"…

7781.4kAutomation

Affitor

Affiliate Skills

53
Affitor

email-drip-sequence

Write an email drip sequence for affiliate marketing. Triggers on: "write me an email sequence", "create a drip campaign", "email nurture sequence", "affiliate email funnel", "welcome email…

7781.4kProductivity

Affitor

Affiliate Skills

53
Affitor

github-pages-deployer

Deploy affiliate content to GitHub Pages for free hosting. Triggers on: "deploy to GitHub Pages", "host on GitHub Pages", "free hosting for my affiliate site", "push to GitHub Pages"…

7781.4kDevOps

Marketing skills, explained.

Also searched as: marketing skills claude code, cro skill, copywriting skills, growth agent skills.

What are the best Claude skills for marketing?

Right now the top-ranked marketing skills on Alyn are Brand Discovery (affaan-m), Conversion Tracking (Corey Haines), Benchmark Methodology (affaan-m). Rankings combine GitHub stars, installs, freshness and depth, and update live.

What are the best marketing skills for Claude Code?

coreyhaines31/marketingskills leads by installs, followed by large packs covering SEO, social and affiliate marketing.

Can marketers without coding use these?

Yes. Skills work in Claude on the web as uploaded ZIP files, no terminal needed.

How do I install a marketing skill?

Run npx skills add owner/repo in your project, or copy the folder with SKILL.md into ~/.claude/skills. Every skill on this page has a ready-to-copy command.

Built a marketing skill? Get it ranked.

Submit a skill