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Best Claude skills for marketing

Marketing skills package the frameworks growth teams use every day: conversion rate optimization, positioning, launch plans, ad creative, email sequences and analytics. Corey Haines' marketingskills pack is one of the most installed skill packs on the web.

419 marketing skills · ranked live · November 2026

The top 10. Ranked by the Alyn Score.

  1. #1
    affaan-m

    Brand Discovery

    Run a structured, resumable multi-session brand identity interview across 8 modules (purpose, positioning, audience, personality, voice, narrative, founder tension) using laddering, 5 Whys…

    301k1.7MScore 91
    Details
  2. Corey Haines

    Marketingskills

    #2
    Corey Haines

    Conversion Tracking

    When the user wants to set up, audit, or fix conversion tracking to Google Ads, Meta, GA4, LinkedIn, and TikTok, or asks why conversions are missing or doubled: GTM, pixels, CAPI, Enhanced…

    60k6.3MScore 90
    Details
  3. #3
    affaan-m

    Benchmark Methodology

    Score a scoped competitor set into comparable profile cards: nine weighted dimensions (positioning, voice, visual craft, offer packaging, evidence, enterprise-readiness, thought leadership…

    301k1.7MScore 89
    Details
  4. #4
    nextlevelbuilder

    Design

    Comprehensive design skill: brand identity, design tokens, UI styling, logo generation (55 styles, Gemini, Atlas Cloud, or MuAPI AI), corporate identity program (50 deliverables, CIP…

    148k932kScore 89
    Details
  5. Corey Haines

    Marketingskills

    #5
    Corey Haines

    Ab Testing

    When the user wants to plan, run, or read A/B tests, or asks a judgement call on one: is the result real, can we stop, which version won, is this worth testing at all: sample size…

    60k6.3MScore 88
    Details
  6. Corey Haines

    Marketingskills

    #6
    Corey Haines

    Ad Creative

    When the user wants to write or judge ad creative, or asks which ad, hook, or angle to run or kill: headlines, primary text, and variations for Google, Meta, LinkedIn, and TikTok, fresh…

    60k6.3MScore 88
    Details
  7. #7
    affaan-m

    Brand Voice

    Build a source-derived writing style profile from real posts, essays, launch notes, docs, or site copy, then reuse that profile across content, outreach, and social workflows. Use when the…

    301k1.7MScore 88
    Details
  8. #8
    nextlevelbuilder

    Brand

    Brand voice, visual identity, messaging frameworks, asset management, brand consistency. Activate for branded content, tone of voice, marketing assets, brand compliance, style guides.

    148k932kScore 87
    Details
  9. Anthropic

    Skills

    #9
    Anthropic

    Brand Guidelines

    Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual…

    192k3.8MScore 85
    Details
  10. wshobson

    Agents

    #10
    wshobson

    Brand Landingpage

    Brand-first landing page designer — runs a brand-identity interview (colors, typography, shape language), then generates and iterates on a polished landing page via Stitch with…

    42k2.6MScore 85
    Details

What makes a great marketing skill.

  • Frameworks with named steps, not generic "write engaging copy" prompts.

  • Separate skills per job (CRO, ads, launch) so the right one triggers.

  • Measurement guidance so ideas become experiments.

All 419 marketing skills.

Cold-IQ

ColdIQ S GTM Skills

51
Cold-IQ

josh-braun-copywriting

Josh Braun's 5 cold email writing principles plus personalization best practices. Use when refining email copy, improving message quality, or reviewing outreach for common mistakes.

3174.8kWriting

Cold-IQ

ColdIQ S GTM Skills

51
Cold-IQ

lead-sources-guide

Lead sources by use case with a data workspace delivery-ready templates - Apollo, LinkedIn Sales Navigator, a data workspace, Ocean.io, Openmart, and Local Directories. Use when choosing…

3174.8kSales

Cold-IQ

ColdIQ S GTM Skills

51
Cold-IQ

linkedin-limits-warmup

LinkedIn limits for 2024-2026 with warm-up protocol for inactive accounts. Use when planning LinkedIn campaigns, avoiding account restrictions, or warming up new/dormant accounts.

3174.8kSocial media

Cold-IQ

ColdIQ S GTM Skills

51
Cold-IQ

linkedin-success-factors

7 key LinkedIn success factors and campaign takeaways. Use as a checklist before launching LinkedIn campaigns or reviewing campaign performance.

3174.8kSocial media

Cold-IQ

ColdIQ S GTM Skills

51
Cold-IQ

list-building-tips

Pro tips for B2B list building - source mixing, enrichment workflow, template usage, and efficiency principles. Use when building prospect lists, optimizing data quality, or improving…

3174.8kSales

Cold-IQ

ColdIQ S GTM Skills

51
Cold-IQ

n8n

Expert n8n workflow automation consultant for B2B sales and GTM teams. Use when the user asks about n8n workflows, n8n nodes, n8n triggers, n8n webhooks, n8n credentials, n8n self-hosting…

3174.8kAutomation

Cold-IQ

ColdIQ S GTM Skills

51
Cold-IQ

outbound-triggers-6

6 Outbound premises from Flip The Script - CXO Passdown, Groundswell strategies, Multi-Persona, and Cold Outbound. Use when running pure cold outreach, building top-down or bottom-up…

3174.8kSales

Cold-IQ

ColdIQ S GTM Skills

51
Cold-IQ

outreach-4-categories

The 4 categories of outreach from Flip The Script - Inbound, Postbound, Bridgebound, and Outbound. Use when categorizing leads, choosing outreach approach, or building segmented campaigns.

3174.8kSales

Affitor

Affiliate Skills

51
Affitor

your-skill-name

Replace with when the AI should activate this skill. Be pushy — cover multiple phrasings so the AI activates for a wide range of user prompts.

7781.4kMarketing
50
irinabuht12-oss

ab-test-setup-and-analysis

Designs statistically valid split tests for ads, audiences, landing pages, or bid strategies. Calculates required sample sizes before you start, monitors results during the test, and calls…

7.2k16Testing
50
irinabuht12-oss

account-structure-review

Evaluates your campaign and ad set structure against your actual goals and budget. Flags over-segmentation that fragments your data, under-segmentation that hides performance differences…

7.2k16Marketing
50
irinabuht12-oss

ad-copy-variant-generator

Analyzes your top performing ads, identifies what's working in the hooks, CTAs, messaging angles, and formats, then generates new variants that follow the same winning patterns while…

7.2k16Marketing
50
irinabuht12-oss

ad-extension-audit

Reviews all your Google Ads extensions — sitelinks, callouts, structured snippets, call extensions, image extensions, price extensions — across every campaign. Flags what's missing, what's…

7.2k16Marketing

Affitor

Affiliate Skills

50
Affitor

affiliate-check

Live affiliate program data from openaffiliate.dev. Search programs, compare commissions, check cookie days, find top performers. Use when researching affiliate programs, comparing options…

7781.4kMarketing
50
irinabuht12-oss

ai-visibility-audit

Audit how visible your brand is inside AI answers (ChatGPT, Claude, Gemini, Perplexity, AI Overviews). Claude builds a prompt panel for your category, scores where you show up vs…

7.2k16Marketing
50
irinabuht12-oss

anomaly-detection

Catches unusual performance changes across your accounts — CPC spikes, CVR drops, spend surges, impression collapses, CTR shifts — and flags them with context about what likely changed. The…

7.2k16Marketing
50
irinabuht12-oss

attribution-model-comparison

Runs your conversion data through different attribution models side by side — last click, first click, linear, time decay, position based, and data-driven. Shows you how credit shifts…

7.2k16AI engineering
50
irinabuht12-oss

audience-overlap-analysis

Compares your Meta ad sets and identifies where audiences overlap significantly, causing your ads to compete against each other in the same auctions. Tells you exactly which ad sets are…

7.2k16Marketing
50
irinabuht12-oss

bid-strategy-recommendations

Analyzes your campaign history, conversion volume, CPA targets, and auction dynamics, then recommends the right bid strategy for each campaign — manual CPC, target CPA, target ROAS…

7.2k16Marketing
50
irinabuht12-oss

brand-answer-monitoring

Track how AI assistants describe your brand over time and catch wrong, outdated, or damaging claims. Claude builds your monitoring prompt set, compares runs week over week, and drafts the…

7.2k16Marketing
50
irinabuht12-oss

budget-scenario-planner

Models what happens to your CPA, ROAS, conversion volume, and impression share when you increase or decrease budget by any amount. Uses your actual account data and historical diminishing…

7.2k16Marketing
50
irinabuht12-oss

campaign-naming-convention-builder

Builds a consistent, filterable naming convention across your Google and Meta accounts based on your campaign types, objectives, targeting, and reporting needs. Makes filtering, reporting…

7.2k16Marketing
50
irinabuht12-oss

channel-mix-optimizer

Given your total budget, recommends the optimal split across Google Search, PMax, Meta prospecting, Meta retargeting, and any other active channels based on your last 60-90 days of marginal…

7.2k16Marketing
50
irinabuht12-oss

citation-source-gap-finder

Find the exact pages AI assistants cite when answering questions in your category, and identify which ones you can get into. Claude clusters the cited sources, scores each by attainability…

7.2k16Research
50
irinabuht12-oss

client-report-narratives

Takes your raw campaign performance data and writes the executive summary paragraph that goes at the top of the report. The plain English explanation of what happened, why it happened, and…

7.2k16Marketing
50
irinabuht12-oss

competitor-creative-analysis

Pulls competitor ads from Meta Ad Library and Google Ads Transparency Center, categorizes their messaging angles, formats, CTAs, and creative types, then identifies gaps in their approach…

7.2k16Marketing
50
irinabuht12-oss

content-aeo-optimizer

Rewrite existing pages so AI assistants can extract, quote, and cite them. Claude restructures your content into answer-ready blocks — direct answers, comparison tables, stats with sources…

7.2k16SEO & GEO
50
irinabuht12-oss

conversion-path-analysis

Maps out how users move through your funnel from first ad click to conversion. Identifies where the biggest drop-offs happen, which campaigns contribute most at each stage, and how long the…

7.2k16Marketing
50
irinabuht12-oss

cpa-diagnostics

When your CPA spikes, Claude breaks down exactly what caused it. It looks across your campaign data and isolates the contributing factors — audience fatigue, bid landscape shifts, creative…

7.2k16Marketing
50
irinabuht12-oss

creative-fatigue-detection

Monitors your ads for early signs of fatigue before performance fully collapses. Tracks frequency buildup, CTR decay, CPM increases, and engagement drops across all active creatives and…

7.2k16Marketing
50
irinabuht12-oss

day-hour-performance-breakdown

Analyzes performance by day of week and hour of day across your campaigns. Identifies when your ads perform best and worst, recommends ad schedule adjustments with estimated savings, and…

7.2k16Marketing

Cold-IQ

ColdIQ S GTM Skills

50
Cold-IQ

design-studio

Interactive launcher for design work. Use when the user invokes /design-studio or says "lance le studio", "design studio", "je veux designer un truc". Prints the studio banner, asks what to…

3174.8kDesign
50
irinabuht12-oss

device-performance-split

Analyzes how your campaigns perform across mobile, desktop, and tablet. Identifies where device performance diverges significantly and recommends bid adjustments, campaign splits, or…

7.2k16Marketing
50
irinabuht12-oss

frequency-cap-recommendations

Analyzes frequency data across your Meta campaigns, identifies where you're overserving ads to the same people, and recommends frequency caps by campaign objective. Tells you the point…

7.2k16Marketing
50
irinabuht12-oss

geo-performance-analysis

Breaks down campaign performance by geographic location at whatever level matters — country, state, city, DMA, zip code. Flags underperforming geos that are quietly eating budget and…

7.2k16SEO & GEO
50
irinabuht12-oss

keyword-cannibalization-check

Identifies where your own keywords and campaigns are competing against each other in Google Ads auctions. Finds duplicate keywords across campaigns, overlapping match types that trigger the…

7.2k16SEO & GEO

Marketing skills, explained.

Also searched as: marketing skills claude code, cro skill, copywriting skills, growth agent skills.

What are the best Claude skills for marketing?

Right now the top-ranked marketing skills on Alyn are Brand Discovery (affaan-m), Conversion Tracking (Corey Haines), Benchmark Methodology (affaan-m). Rankings combine GitHub stars, installs, freshness and depth, and update live.

What are the best marketing skills for Claude Code?

coreyhaines31/marketingskills leads by installs, followed by large packs covering SEO, social and affiliate marketing.

Can marketers without coding use these?

Yes. Skills work in Claude on the web as uploaded ZIP files, no terminal needed.

How do I install a marketing skill?

Run npx skills add owner/repo in your project, or copy the folder with SKILL.md into ~/.claude/skills. Every skill on this page has a ready-to-copy command.

Built a marketing skill? Get it ranked.

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