Skip to content
alyn
irinabuht12-oss

Campaign Naming Convention Builder skill

Builds a consistent, filterable naming convention across your Google and Meta accounts based on your campaign types, objectives, targeting, and reporting needs. Makes filtering, reporting, and cross-platform analysis actually work instead of guessing what "Campaign_v3_Final_NEW" means. Platform: Google and Meta.

$npx skills add irinabuht12-oss/marketing-skills --skill campaign-naming-convention-builder
GitHub stars
7,179
Pack installs
16
Alyn Score
50/99
Updated
15 days ago

Install Campaign Naming Convention Builder

Pick your agent. Every command is ready to paste.

$npx skills add irinabuht12-oss/marketing-skills --skill campaign-naming-convention-builder

The open skills CLI detects your agents (Claude Code, Cursor, Codex and 70+ more) and installs to the right folder. Add -g to install globally.

01

Install it

Run the command above, or upload the folder in Claude.

02

Ask naturally

Describe the task. Your agent loads campaign-naming-convention-builder when the request matches its description.

03

Name it if needed

If it does not trigger, say “use the campaign-naming-convention-builder skill”. In Codex, type $campaign-naming-convention-builder.

The skill itself

SKILL.md

GitHub

23/ Campaign Naming Convention Builder — Google + Meta

What it does

Builds a consistent, filterable naming convention across your Google and Meta accounts based on your campaign types, objectives, targeting, and reporting needs. Makes filtering, reporting, and cross-platform analysis actually work instead of guessing what "Campaign_v3_Final_NEW" means.

How it works

Claude looks at your current account structure, campaign types, targeting approaches, and reporting requirements, then designs a naming taxonomy that encodes the key attributes you need to slice data by. It covers campaigns, ad sets/ad groups, and ads — all with a consistent format that works across platforms and with your reporting tools.

Practical example

Your current naming is a mix of "Spring Sale - Lookalike" and "FB_Prospecting_Interest_test2_FINAL". Claude designs a convention: [Platform][Objective][Funnel Stage][Targeting Type][Audience/Keyword Theme][Geo][Date]. So "META_CONV_PROSP_LAL_1pct-Purchasers_US_2024Q2" tells you everything at a glance. It also generates a reference sheet, naming rules for new campaigns, and a script to bulk-rename existing campaigns to the new format.

What you get back

  • Naming convention format with each component explained
  • Full taxonomy of values for each component (all targeting types, objectives, funnel stages you use)
  • Reference sheet for anyone on the team to follow
  • Bulk rename list mapping current names to new convention
  • Recommendations for UTM parameter alignment so your naming convention matches analytics tracking

When to use it

  • When onboarding a new team member who needs to navigate the account
  • When taking over messy accounts and need to bring order before optimizing
  • Before scaling to multiple markets or products where naming discipline becomes critical
  • When building cross-platform reporting dashboards that need consistent naming to aggregate data correctly

Data access (Ryze MCP)

This skill works best with live account data. Connect the free Ryze MCP once and Claude reads your Google Ads, Meta Ads, GA4 and Search Console directly:

  • claude.ai / Claude Desktop: Settings → Connectors → Add custom connector → https://connector.get-ryze.ai/mcp
  • Claude Code: claude mcp add ryze --transport http https://connector.get-ryze.ai/mcp
  • Cursor: Settings → MCP → add the same URL

Setup guide: https://www.get-ryze.ai/how-to-connect-claude-to-google-meta-ads-mcp?utm_source=github&utm_content=marketing-skills

Tips for Campaign Naming Convention Builder

  • • Start a fresh session after installing so your agent picks up the new skill.
  • • It is part of a pack with 40 skills. Install only the ones you need with --skill to keep triggers precise.
  • • If two skills overlap, mention the one you want by name.

Questions about Campaign Naming Convention Builder

What does the Campaign Naming Convention Builder skill do?

Builds a consistent, filterable naming convention across your Google and Meta accounts based on your campaign types, objectives, targeting, and reporting needs. Makes filtering, reporting, and cross-platform analysis actually work instead of guessing what "Campaign_v3_Final_NEW" means. Platform: Google and Meta.

How do I install Campaign Naming Convention Builder?

Run "npx skills add irinabuht12-oss/marketing-skills --skill campaign-naming-convention-builder" in your project. The skills CLI installs it for Claude Code, Cursor, Codex and 70+ other agents. In Claude on the web, upload the skill folder as a ZIP under Customize > Skills.

Does Campaign Naming Convention Builder work in Cursor and Codex?

Yes. Campaign Naming Convention Builder uses the open SKILL.md format, so it works in Claude Code, Claude, Cursor, OpenAI Codex, Gemini CLI, GitHub Copilot and other agents that support agent skills.

Is Campaign Naming Convention Builder free?

Campaign Naming Convention Builder is open source on GitHub. It is free to install; check the license before commercial use.

Who made Campaign Naming Convention Builder?

Campaign Naming Convention Builder is published by irinabuht12-oss in the irinabuht12-oss/marketing-skills repository, together with 39 other skills.

Similar skills. From other creators.